Insider Selling: BlackBerry (NYSE:BB) SVP Sells 3,227 Shares of Stock

BlackBerry Limited (NYSE:BB) SVP Jennifer Armstrong-Owen sold 3,227 shares of the business’s stock in a transaction that occurred on Friday, January 2nd. The shares were sold at an average price of $3.82, for a total transaction of $12,327.14. Following the completion of the transaction, the senior vice president owned 52,473 shares of the company’s stock, valued at $200,446.86. The trade was a 5.79% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website.

BlackBerry Price Performance

NYSE:BB traded up $0.05 during trading hours on Tuesday, hitting $3.93. The company’s stock had a trading volume of 6,507,200 shares, compared to its average volume of 7,454,492. The stock has a fifty day simple moving average of $4.26 and a 200-day simple moving average of $4.19. BlackBerry Limited has a twelve month low of $2.80 and a twelve month high of $6.24. The company has a debt-to-equity ratio of 0.26, a current ratio of 2.14 and a quick ratio of 2.14. The company has a market capitalization of $2.32 billion, a P/E ratio of 130.88 and a beta of 1.40.

BlackBerry (NYSE:BB) last issued its quarterly earnings data on Thursday, December 18th. The company reported $0.05 earnings per share for the quarter, topping analysts’ consensus estimates of $0.04 by $0.01. BlackBerry had a return on equity of 8.05% and a net margin of 4.02%.The business had revenue of $141.80 million for the quarter, compared to analyst estimates of $137.54 million. During the same quarter in the previous year, the company posted $0.02 EPS. BlackBerry’s quarterly revenue was down 1.3% compared to the same quarter last year. BlackBerry has set its FY 2026 guidance at 0.140-0.160 EPS and its Q4 2026 guidance at 0.030-0.050 EPS. On average, analysts anticipate that BlackBerry Limited will post -0.03 EPS for the current fiscal year.

Hedge Funds Weigh In On BlackBerry

Several institutional investors have recently added to or reduced their stakes in BB. Benjamin Edwards Inc. increased its holdings in BlackBerry by 16.5% during the third quarter. Benjamin Edwards Inc. now owns 17,005 shares of the company’s stock worth $83,000 after buying an additional 2,405 shares during the last quarter. SBI Securities Co. Ltd. grew its position in shares of BlackBerry by 10.3% during the 3rd quarter. SBI Securities Co. Ltd. now owns 27,434 shares of the company’s stock valued at $134,000 after acquiring an additional 2,569 shares during the period. Raymond James Financial Inc. increased its stake in shares of BlackBerry by 2.1% during the 3rd quarter. Raymond James Financial Inc. now owns 128,998 shares of the company’s stock worth $630,000 after purchasing an additional 2,689 shares during the last quarter. CI Investments Inc. raised its holdings in shares of BlackBerry by 48.4% in the 3rd quarter. CI Investments Inc. now owns 8,414 shares of the company’s stock worth $41,000 after purchasing an additional 2,745 shares during the period. Finally, Mackenzie Financial Corp lifted its stake in BlackBerry by 1.1% in the third quarter. Mackenzie Financial Corp now owns 401,841 shares of the company’s stock valued at $1,960,000 after purchasing an additional 4,249 shares during the last quarter. Institutional investors own 54.48% of the company’s stock.

Analysts Set New Price Targets

BB has been the topic of several recent analyst reports. Royal Bank Of Canada reissued a “sector perform” rating and issued a $4.50 price target on shares of BlackBerry in a research note on Friday, December 19th. TD Cowen reissued a “hold” rating and set a $5.00 target price on shares of BlackBerry in a research note on Friday, October 3rd. Zacks Research cut shares of BlackBerry from a “strong-buy” rating to a “hold” rating in a report on Monday, November 24th. Canaccord Genuity Group reiterated a “hold” rating and set a $4.60 price objective on shares of BlackBerry in a report on Friday, December 19th. Finally, Weiss Ratings restated a “sell (d+)” rating on shares of BlackBerry in a research note on Friday, December 26th. One research analyst has rated the stock with a Buy rating, six have given a Hold rating and one has assigned a Sell rating to the company’s stock. Based on data from MarketBeat.com, the stock currently has an average rating of “Hold” and a consensus price target of $5.10.

BlackBerry Company Profile

BlackBerry Limited, formerly known as Research In Motion (RIM), is a Canadian enterprise software and cybersecurity company based in Waterloo, Ontario. Since its founding in 1984, the firm has evolved from a pioneer in mobile devices into a specialist in secure communications, endpoint management, and embedded systems software. BlackBerry’s core mission today centers on delivering security-first solutions that protect critical data and infrastructure across diverse industries.

At the heart of BlackBerry’s offerings is the BlackBerry Spark® platform, which combines unified endpoint management (UEM), secure communications, and artificial intelligence–driven threat detection into a single framework.