Insider Selling: Warner Bros. Discovery (NASDAQ:WBD) Insider Sells 41,784 Shares of Stock

Warner Bros. Discovery, Inc. (NASDAQ:WBD) insider Bruce Campbell sold 41,784 shares of the firm’s stock in a transaction dated Monday, March 9th. The shares were sold at an average price of $27.82, for a total value of $1,162,430.88. Following the completion of the transaction, the insider directly owned 604,666 shares in the company, valued at $16,821,808.12. This trade represents a 6.46% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink.

Bruce Campbell also recently made the following trade(s):

• On Wednesday, March 4th, Bruce Campbell sold 55,118 shares of Warner Bros. Discovery stock. The stock was sold at an average price of $28.00, for a total value of $1,543,304.00.
• On Wednesday, March 4th, Bruce Campbell sold 1,580,331 shares of Warner Bros. Discovery stock. The shares were sold at an average price of $28.00, for a total value of $44,249,268.00.

Warner Bros. Discovery Stock Up 0.0%

Shares of NASDAQ:WBD traded up $0.01 during mid-day trading on Tuesday, hitting $27.76. 18,005,070 shares of the company traded hands, compared to its average volume of 25,479,234. The firm’s 50 day simple moving average is $28.25 and its 200 day simple moving average is $23.50. The firm has a market cap of $68.79 billion, a P/E ratio of 95.73 and a beta of 1.60. The company has a debt-to-equity ratio of 0.87, a quick ratio of 1.06 and a current ratio of 1.06. Warner Bros. Discovery, Inc. has a 52-week low of $7.52 and a 52-week high of $30.00.

Warner Bros. Discovery (NASDAQ:WBD) last issued its quarterly earnings data on Thursday, February 26th. The company reported ($0.10) earnings per share (EPS) for the quarter, missing the consensus estimate of $0.09 by ($0.19). The firm had revenue of $9.46 billion during the quarter, compared to analyst estimates of $9.33 billion. Warner Bros. Discovery had a net margin of 1.95% and a return on equity of 1.98%. The firm’s revenue was down 5.7% compared to the same quarter last year. During the same period last year, the business earned ($0.20) EPS. On average, equities analysts anticipate that Warner Bros. Discovery, Inc. will post -4.33 EPS for the current year.

Key Stories Impacting Warner Bros. Discovery

Here are the key news stories impacting Warner Bros. Discovery this week:

• Positive Sentiment: MoffettNathanson upgraded WBD to “strong-buy,” which can support buying interest and gives the stock a near-term positive catalyst. Warner Bros. Discovery was upgraded by Moffett Nathanson
• Positive Sentiment: Wells Fargo began coverage with an “equal weight” rating and a $31 price target, implying upside vs. recent levels and adding institutional attention to the name. Wells Fargo & Company starts coverage on WBD
• Positive Sentiment: Reports say Tencent has re-entered the Paramount–Warner financing picture with fresh funding, which reduces a key financing/regulatory worry for the proposed deal and makes completion more likely if other approvals follow. Tencent Is Said to Be Back On Paramount-Warner Bros Deal With Fresh Funding
• Neutral Sentiment: Political/market noise: reporting that high-profile investors (including President Trump) bought Netflix and WBD bonds during the bidding period adds headline risk but little direct operational impact on WBD fundamentals. Investors may price in distraction or scrutiny. Trump bought Netflix and Warner Bros bonds at height of bidding war with Paramount
• Negative Sentiment: BofA lowered its price target on Paramount Skydance and flagged integration and execution risks from the proposed Paramount–WBD acquisition, heightening uncertainty around the deal outcome and potential disruption to WBD’s business. Paramount Skydance price target lowered as analysts flag Warner Bros. Discovery acquisition risks
• Negative Sentiment: Options market shows moderately bearish positioning and steepening put-call skew, indicating traders are buying downside protection — a sign of short-term caution. Liquidity in options is light but skew suggests elevated concern for downside moves. Option traders moderately bearish in Warner Bros. Discovery with shares down 0.55%
• Negative Sentiment: Broader structural risk: YouTube now generates more ad revenue than several major traditional media rivals combined, underscoring secular ad-share pressure that could limit WBD’s ad revenue growth and margin recovery over time. YouTube now generates more ad revenue than Disney, NBC, Paramount, and WBD — combined

Institutional Investors Weigh In On Warner Bros. Discovery

Hedge funds and other institutional investors have recently modified their holdings of the stock. Brighton Jones LLC raised its stake in shares of Warner Bros. Discovery by 304.9% in the 4th quarter. Brighton Jones LLC now owns 68,950 shares of the company’s stock valued at $729,000 after purchasing an additional 51,920 shares in the last quarter. NewEdge Advisors LLC increased its holdings in Warner Bros. Discovery by 50.5% in the first quarter. NewEdge Advisors LLC now owns 63,254 shares of the company’s stock valued at $679,000 after buying an additional 21,228 shares during the last quarter. Empowered Funds LLC increased its holdings in Warner Bros. Discovery by 6.2% in the first quarter. Empowered Funds LLC now owns 65,082 shares of the company’s stock valued at $698,000 after buying an additional 3,779 shares during the last quarter. Focus Partners Wealth raised its stake in Warner Bros. Discovery by 91.6% during the first quarter. Focus Partners Wealth now owns 116,821 shares of the company’s stock valued at $1,254,000 after buying an additional 55,837 shares in the last quarter. Finally, Atria Investments Inc raised its stake in Warner Bros. Discovery by 2.5% during the second quarter. Atria Investments Inc now owns 53,524 shares of the company’s stock valued at $613,000 after buying an additional 1,285 shares in the last quarter. Institutional investors own 59.95% of the company’s stock.

Analyst Upgrades and Downgrades

WBD has been the topic of several analyst reports. Benchmark reaffirmed a “hold” rating on shares of Warner Bros. Discovery in a research note on Friday, February 27th. Wells Fargo & Company initiated coverage on Warner Bros. Discovery in a research note on Monday. They set an “equal weight” rating and a $31.00 target price for the company. Rothschild & Co Redburn set a $31.00 target price on Warner Bros. Discovery and gave the stock a “neutral” rating in a research report on Tuesday, February 17th. Weiss Ratings raised Warner Bros. Discovery from a “sell (d+)” rating to a “hold (c-)” rating in a report on Monday, February 23rd. Finally, Guggenheim lowered Warner Bros. Discovery from a “buy” rating to a “neutral” rating and raised their price objective for the company from $25.00 to $30.00 in a research note on Wednesday, January 14th. One research analyst has rated the stock with a Strong Buy rating, five have issued a Buy rating, fifteen have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat, the company presently has a consensus rating of “Hold” and an average target price of $26.30.

About Warner Bros. Discovery

Warner Bros. Discovery (NASDAQ: WBD) is a global media and entertainment company formed when WarnerMedia and Discovery, Inc combined their businesses in 2022. Headquartered in New York City, the company assembles a broad portfolio of film and television production, linear and cable networks, streaming services and consumer distribution operations. Its assets span well-known studio brands, premium scripted and unscripted programming, news and factual entertainment, and licensed franchise properties.

The company’s core activities include film and television production and distribution through units such as Warner Bros.