Thrivent Financial for Lutherans Grows Position in Sony Corporation $SONY

Thrivent Financial for Lutherans grew its position in shares of Sony Corporation (NYSE:SONY) by 7,377.3% during the third quarter, according to its most recent disclosure with the Securities & Exchange Commission. The firm owned 3,374,274 shares of the company’s stock after purchasing an additional 3,329,147 shares during the period. Thrivent Financial for Lutherans owned approximately 0.06% of Sony worth $97,145,000 as of its most recent SEC filing.

Several other institutional investors and hedge funds have also made changes to their positions in SONY. Sound Income Strategies LLC acquired a new stake in Sony during the 3rd quarter valued at approximately $25,000. NewSquare Capital LLC bought a new stake in shares of Sony in the second quarter worth $28,000. GPS Wealth Strategies Group LLC boosted its stake in Sony by 220.7% during the 2nd quarter. GPS Wealth Strategies Group LLC now owns 1,148 shares of the company’s stock valued at $30,000 after acquiring an additional 790 shares during the last quarter. Country Trust Bank acquired a new position in Sony in the second quarter worth about $30,000. Finally, Highline Wealth Partners LLC raised its position in shares of Sony by 46.7% during the 3rd quarter. Highline Wealth Partners LLC now owns 1,316 shares of the company’s stock worth $38,000 after purchasing an additional 419 shares during the period. 14.05% of the stock is currently owned by hedge funds and other institutional investors.

Sony Stock Performance

Shares of SONY opened at $22.08 on Friday. The company has a market capitalization of $133.53 billion, a PE ratio of 16.98, a PEG ratio of 8.49 and a beta of 0.98. The company has a debt-to-equity ratio of 0.17, a quick ratio of 0.98 and a current ratio of 1.05. The company’s 50 day moving average price is $25.77 and its 200 day moving average price is $27.13. Sony Corporation has a 52 week low of $20.42 and a 52 week high of $30.34.

Wall Street Analyst Weigh In

A number of equities research analysts recently weighed in on the stock. Zacks Research cut shares of Sony from a “strong-buy” rating to a “hold” rating in a research note on Monday, January 12th. Nomura raised Sony from a “neutral” rating to a “buy” rating in a report on Wednesday, November 19th. Sanford C. Bernstein reaffirmed an “outperform” rating and set a $30.00 target price (down from $33.00) on shares of Sony in a research report on Wednesday, January 14th. Weiss Ratings reiterated a “buy (b)” rating on shares of Sony in a research report on Wednesday, October 8th. Finally, Wolfe Research raised shares of Sony from a “peer perform” rating to an “outperform” rating in a research note on Wednesday, November 5th. Seven investment analysts have rated the stock with a Buy rating and one has assigned a Hold rating to the company’s stock. According to MarketBeat, Sony has an average rating of “Moderate Buy” and an average price target of $31.50.

Sony News Roundup

Here are the key news stories impacting Sony this week:

• Positive Sentiment: Sony Music Group partners with Singapore sovereign fund GIC to acquire music catalogs in a multi?billion dollar program — the deal expands Sony’s higher-margin, recurring?revenue catalog assets and signals a major content-investment push that could materially boost long-term music earnings. Singapore’s GIC, Sony Music partner to buy music catalogs
• Positive Sentiment: Sony Music/Publishing continues catalog M&A activity (example: Miranda Lambert catalog sale) and other reporting shows the joint music investment could be up to several billion dollars — these moves bolster Sony’s predictable royalty streams and licensing leverage. Sony Music Partners With GIC to Invest in ‘Premiere’ Music Catalogs
• Positive Sentiment: Sony Pictures Classics is actively acquiring festival titles (recent Sundance pickups), supporting Sony’s content pipeline for theatrical/streaming distribution — incremental upside for the studio/content segment if titles perform. Sony Pictures Classics Acquires Worldwide Rights to Sundance Winner ‘Bedford Park’
• Neutral Sentiment: Sony launched new professional BRAVIA displays (BZ?P series) and announced a broad slate of display models for 2026 — product refreshes support commercial sales but near-term revenue impact is uncertain. ISE: Sony Electronics Launches BRAVIA Professional Displays BZ-P Series
• Neutral Sentiment: New hardware and imaging tech headlines (A7 V camera, a chip for improved electronic stabilization, and upcoming WF?1000XM6 earbuds/color leaks) keep Sony competitive in cameras and audio, but these are product-cycle stories with incremental impact. Sony A7 V full-frame mirrorless camera
• Neutral Sentiment: PlayStation news (monthly PlayStation Plus games and commentary about a potential handheld) aid engagement and IP value long term, but no major platform announcements were made that would immediately move results. Sony announces PlayStation Plus monthly games for February 2026
• Negative Sentiment: Sony is aggressively discounting headphones (WH?1000XM5 and XM6 series hitting record lows) as it clears older inventory and primes new?gen launches — good for unit sales but likely compresses margins in the near term and signals intense pricing competition in consumer audio. Sony Drops WH-1000XM5 to a New Record Low to Clear Out Previous-Gen Headphones as XM6 Discounts Roll Out

Sony Company Profile

Sony Group Corporation (NYSE: SONY) is a Japanese multinational conglomerate headquartered in Minato, Tokyo. Founded in 1946 by Masaru Ibuka and Akio Morita, Sony has grown from an electronics maker into a diversified global company with operations spanning consumer electronics, entertainment, gaming, semiconductors and financial services. The company’s shares trade in Japan and its American Depositary Receipts trade on the New York Stock Exchange under the ticker SONY.

Sony’s primary businesses include Electronics Products & Solutions, which covers televisions, audio equipment, digital cameras and professional broadcast systems; Game & Network Services, anchored by the PlayStation platform, consoles, software and online services; Music and Pictures, through Sony Music Entertainment and Sony Pictures Entertainment, producing, distributing and licensing recorded music, film and television content; Imaging & Sensing Solutions, which develops CMOS image sensors and other semiconductor components; and Financial Services, offering life insurance, banking and other financial products in Japan.