HubSpot’s (HUBS) Buy Rating Reiterated at Needham & Company LLC

Needham & Company LLC reissued their buy rating on shares of HubSpot (NYSE:HUBS – Free Report) in a report released on Tuesday morning,Benzinga reports. Needham & Company LLC currently has a $300.00 price objective on the software maker’s stock.

HUBS has been the subject of a number of other research reports. KeyCorp cut their price objective on shares of HubSpot from $290.00 to $285.00 and set an “overweight” rating for the company in a research report on Thursday, August 6th. Bank of America restated an “underperform” rating and set a $200.00 target price on shares of HubSpot in a research report on Thursday, August 6th. William Blair reaffirmed a “market perform” rating on shares of HubSpot in a research note on Tuesday. Truist Financial boosted their price target on HubSpot from $230.00 to $275.00 and gave the company a “buy” rating in a report on Monday, September 21st. Finally, BTIG Research reiterated a “buy” rating and issued a $250.00 price target on shares of HubSpot in a report on Friday, September 18th. Thirteen research analysts have rated the stock with a Buy rating, nineteen have assigned a Hold rating and two have issued a Sell rating to the company. According to MarketBeat.com, HubSpot has an average rating of “Hold” and a consensus target price of $264.65.

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HubSpot Trading Up 5.4%

HubSpot stock opened at $232.15 on Tuesday. The stock has a market cap of $11.58 billion, a PE ratio of 82.03, a P/E/G ratio of 2.26 and a beta of 1.24. The stock has a 50-day moving average price of $230.52 and a 200 day moving average price of $218.24. HubSpot has a 52 week low of $169.63 and a 52 week high of $497.96.

HubSpot (NYSE:HUBS – Get Free Report) last announced its earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, beating the consensus estimate of $3.02 by $0.24. The firm had revenue of $911.74 million during the quarter, compared to the consensus estimate of $898.31 million. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. The firm’s revenue for the quarter was up 19.8% on a year-over-year basis. During the same quarter in the previous year, the company posted $2.19 EPS. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. On average, equities analysts predict that HubSpot will post 4.66 EPS for the current year.

Insider Transactions at HubSpot

In related news, Director Gerald Dischler bought 925 shares of the stock in a transaction that occurred on Monday, August 10th. The stock was purchased at an average cost of $215.93 per share, for a total transaction of $199,735.25. Following the completion of the acquisition, the director owned 1,940 shares in the company, valued at $418,904.20. This trade represents a 91.13% increase in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink. Also, Director Brian Halligan sold 8,500 shares of the company’s stock in a transaction that occurred on Tuesday, July 21st. The stock was sold at an average price of $221.09, for a total transaction of $1,879,265.00. Following the transaction, the director directly owned 85,000 shares of the company’s stock, valued at $18,792,650. This trade represents a 9.09% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 26,202 shares of company stock worth $5,998,079 in the last three months. Company insiders own 3.70% of the company’s stock.

Hedge Funds Weigh In On HubSpot

A number of hedge funds have recently made changes to their positions in the stock. Assenagon Asset Management S.A. lifted its position in HubSpot by 135.3% during the second quarter. Assenagon Asset Management S.A. now owns 226,818 shares of the software maker’s stock valued at $41,397,000 after buying an additional 130,433 shares in the last quarter. Oppenheimer Asset Management Inc. purchased a new stake in HubSpot during the second quarter worth approximately $1,366,000. Meeder Asset Management Inc. acquired a new stake in shares of HubSpot in the second quarter worth $5,860,000. The Manufacturers Life Insurance Company increased its position in shares of HubSpot by 175.3% in the first quarter. The Manufacturers Life Insurance Company now owns 11,063 shares of the software maker’s stock worth $2,700,000 after acquiring an additional 7,044 shares in the last quarter. Finally, Renaissance Technologies LLC purchased a new position in shares of HubSpot in the 1st quarter valued at $41,434,000. Institutional investors and hedge funds own 90.39% of the company’s stock.

Key Stories Impacting HubSpot

Here are the key news stories impacting HubSpot this week:

  • Positive Sentiment: Growth and AI opportunity: Zacks highlighted HubSpot as a strong growth stock, reflecting the company’s expanding software business and potential to benefit from AI-powered customer-management products. The AI pivot could improve product competitiveness and eventually support operating efficiency. Why HubSpot Is a Strong Growth Stock
  • Neutral Sentiment: Mixed analyst view: Cantor Fitzgerald reaffirmed its “neutral” rating but kept a $200 price target, implying meaningful downside relative to recent trading levels. The stance suggests analysts see solid fundamentals but believe valuation and execution risks are already reflected in the stock.
  • Neutral Sentiment: Restructuring aims to sharpen focus: HubSpot is reorganizing around AI-driven customer outcomes. Management said the changes are not solely about replacing workers with AI, indicating the cuts are also intended to realign resources and strategy. The long-term benefit depends on whether the reorganization accelerates innovation without disrupting sales or customer service. HubSpot Layoffs and AI Reorganization
  • Negative Sentiment: JPMorgan downgrade: JPMorgan lowered HubSpot from “overweight” to “neutral” and cut its price target to $240 from $268. The reduced target leaves only modest potential upside, signaling concern that the stock’s valuation—already elevated relative to earnings—may limit near-term gains.
  • Negative Sentiment: 660 jobs to be eliminated: HubSpot plans to cut roughly 7% of its workforce, or about 660 positions, as it shifts toward AI. While the move could reduce costs over time, the immediate effect raises concerns about restructuring expenses, employee disruption and the company’s growth outlook. HubSpot to Cut 660 Jobs

About HubSpot

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HubSpot, Inc develops customer relationship management (CRM) software and related tools designed to help businesses attract, engage and retain customers. Its cloud-based platform brings together marketing, sales, customer service, content management, operations and commerce capabilities, allowing organizations to manage customer interactions across the business.

The company’s products include tools for marketing automation, email marketing, lead generation, sales pipeline management, customer support, website and content management, analytics, payments and business operations.

Further Reading

Analyst Recommendations for HubSpot (NYSE:HUBS)

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