ODDITY Tech (NASDAQ:ODD) Trading Up 7.8% on Analyst Upgrade

Shares of ODDITY Tech Ltd. (NASDAQ:ODD) shot up 7.8% during mid-day trading on Friday after Morgan Stanley raised their price target on the stock from $10.00 to $16.50. Morgan Stanley currently has an equal weight rating on the stock. ODDITY Tech traded as high as $16.90 and last traded at $17.2610. Approximately 368,001 shares traded hands during mid-day trading, a decline of 78% from the average session volume of 1,678,580 shares. The stock had previously closed at $16.01.

ODD has been the subject of several other research reports. Zacks Research upgraded ODDITY Tech from a “strong sell” rating to a “hold” rating in a research note on Tuesday, August 4th. Needham & Company LLC reiterated a “hold” rating on shares of ODDITY Tech in a research note on Tuesday. Truist Financial boosted their target price on shares of ODDITY Tech from $16.00 to $18.00 and gave the stock a “hold” rating in a research report on Thursday. Bank of America reaffirmed an “underperform” rating on shares of ODDITY Tech in a report on Thursday. Finally, Citigroup reiterated a “market perform” rating on shares of ODDITY Tech in a research note on Thursday. Ten equities research analysts have rated the stock with a Hold rating and four have issued a Sell rating to the company. Based on data from MarketBeat.com, ODDITY Tech currently has an average rating of “Reduce” and an average target price of $27.23.

Insiders Place Their Bets

In other ODDITY Tech news, CFO Mann Drucker sold 7,717 shares of the stock in a transaction on Tuesday, September 1st. The stock was sold at an average price of $15.09, for a total transaction of $116,449.53. Following the completion of the transaction, the chief financial officer directly owned 116,135 shares in the company, valued at $1,752,477.15. This represents a 6.23% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 172,454 shares of company stock valued at $2,592,610 in the last quarter.

Key Stories Impacting ODDITY Tech

Here are the key news stories impacting ODDITY Tech this week:

• Positive Sentiment: Better-than-feared quarterly results: ODDITY reported second-quarter revenue of approximately $180.5 million, ahead of the $178.2 million consensus estimate, while adjusted earnings of $0.20 per share exceeded expectations of $0.12. The results helped drive a sharp share-price recovery despite revenue declining 24.9% year over year and profit falling substantially from the prior-year period. ODDITY Tech Shares Rise on 2Q Beat, Rosier 3Q Outlook
• Positive Sentiment: Improving outlook: Management expects sequential revenue improvement in the third quarter and issued a stronger-than-expected full-year profit outlook. Investors appear focused on the possibility that the sales decline is slowing and that customer-acquisition costs may improve, supporting a potential turnaround. ODDITY shares surge on Q2 beat and raised FY26 guidance
• Positive Sentiment: Turnaround and balance-sheet potential: An investment analysis highlighted improving acquisition economics, growth at SpoiledChild, longer-term opportunities from METHODIQ and Labs, and discounted zero-coupon convertible debt that could provide ODDITY with financial flexibility. Oddity Tech: Turnaround Potential And Discounted Debt Value Lever
• Neutral Sentiment: Analysts raised targets but remain cautious: Jefferies and Truist raised their price targets to $18, while Morgan Stanley lifted its target to $16.50. However, all three maintained Hold or Equal Weight ratings, suggesting limited near-term upside at the recent price.
• Neutral Sentiment: Short-interest data provides little signal: Reported short interest was zero, with zero days to cover, but the figures appear incomplete or erroneous and are not a meaningful indicator of investor positioning.
• Negative Sentiment: Profitability and valuation risks remain: Second-quarter earnings declined sharply year over year, revenue was down nearly 25%, and Barclays assigned a Sell rating while Needham reaffirmed Hold. With a reported P/E ratio above 66, ODDITY remains vulnerable if the expected recovery is delayed. ODDITY Tech Receives a Sell from Barclays

Institutional Trading of ODDITY Tech

Several large investors have recently added to or reduced their stakes in the company. K5 Global Advisor LLC bought a new position in shares of ODDITY Tech in the second quarter worth about $375,000. California State Teachers Retirement System raised its position in shares of ODDITY Tech by 1,432.4% during the second quarter. California State Teachers Retirement System now owns 664,752 shares of the company’s stock worth $10,058,000 after acquiring an additional 621,371 shares during the last quarter. Sigma Planning Corp lifted its stake in shares of ODDITY Tech by 37.7% during the second quarter. Sigma Planning Corp now owns 14,510 shares of the company’s stock valued at $220,000 after acquiring an additional 3,975 shares during the period. Public Employees Retirement System of Ohio acquired a new position in ODDITY Tech during the 2nd quarter valued at about $300,000. Finally, Avidity Partners Management LP acquired a new position in ODDITY Tech in the first quarter valued at approximately $937,000. 35.88% of the stock is owned by institutional investors.

ODDITY Tech Trading Up 7.8%

The business’s 50 day simple moving average is $14.93 and its 200-day simple moving average is $14.20. The company has a debt-to-equity ratio of 1.96, a current ratio of 4.06 and a quick ratio of 2.86. The stock has a market capitalization of $993.89 million, a P/E ratio of 70.63 and a beta of 2.38.

ODDITY Tech (NASDAQ:ODD) last issued its earnings results on Wednesday, September 9th. The company reported $0.20 EPS for the quarter, beating the consensus estimate of $0.12 by $0.08. The company had revenue of $180.52 million during the quarter, compared to analysts’ expectations of $178.23 million. ODDITY Tech had a net margin of 2.23% and a return on equity of 2.37%. The business’s revenue for the quarter was down 24.9% compared to the same quarter last year. During the same quarter in the previous year, the company posted $0.92 EPS. As a group, analysts forecast that ODDITY Tech Ltd. will post -0.55 EPS for the current year.

ODDITY Tech Company Profile

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States and internationally. It serves consumers worldwide through its AI-driven online platform, which uses data science, machine learning, and computer vision capabilities to identify consumer needs, and develop solutions in the form of beauty and wellness products. The company sells beauty, hair, and skin products under the IL MAKIAGE and SpoiledChild brands.