Reviewing Pinterest (NYSE:PINS) and NAVER (OTCMKTS:NHNCF)

NAVER (OTCMKTS:NHNCF) and Pinterest (NYSE:PINS) are both communication services companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, risk, analyst recommendations, earnings, valuation, profitability and institutional ownership.

Profitability

This table compares NAVER and Pinterest’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
NAVER	N/A	N/A	N/A
Pinterest	5.46%	7.49%	5.62%

Earnings and Valuation

This table compares NAVER and Pinterest”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
NAVER	N/A	N/A	N/A	$14,217.46	0.01
Pinterest	$4.22 billion	2.89	$416.86 million	$0.34	64.03

Pinterest has higher revenue and earnings than NAVER. NAVER is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Insider & Institutional Ownership

88.8% of Pinterest shares are owned by institutional investors. 8.1% of Pinterest shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Analyst Ratings

This is a breakdown of current ratings and price targets for NAVER and Pinterest, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
NAVER	0	0	0	0	0.00
Pinterest	0	19	18	0	2.49

Pinterest has a consensus target price of $27.90, indicating a potential upside of 28.16%. Given Pinterest’s stronger consensus rating and higher probable upside, analysts plainly believe Pinterest is more favorable than NAVER.

Summary

Pinterest beats NAVER on 10 of the 11 factors compared between the two stocks.

About NAVER

NAVER Corporation, together with its subsidiaries, provides internet and online search portal, and mobile messenger platform services in South Korea, Japan, and internationally. The company offers NAVER, a search portal that offers various content topic boards; LINE, a messaging application; Naver Clova, an integrated AI platform; Papago, an automated interpretation application; WHALE, a web browser; Naver Map, a navigation application; Webtoon, a promotion system for mobile comics; SERIES, a paid content platform; BAND, a mobile community platform; NOW, an audio shows to listen to on NAVER app; SNOW, a photo and video messenger; and NAVER WORKS, which provides features necessary for work, such as Message, Mail, Calendar, and Drive. It also provides IT platforms, BIZ platforms, advertising services, and NAVER business school for businesses; NAVER Webtoon, NAVER Webnovel, NAVER Blog Official Blog, NAVER AudioClip, Series, Premium Contents, Grafolio, NAVER Post, NAVER TV, NAVER Influencer Center, Creator Advisor, and VIBE for creators; and NAVER D2 Startup Factory, DEVIEW, NAVER D2, NAVER Open Source, CLOVA Platform API, NAVER Maps API, Papago API, and NAVER login for developers. In addition, the company is involved in the manufacture of cosmetics; electronic financial business; film and audio content production and distribution; investment business; and character and doll wholesale and retail activities. Further, it engages in the provision of cloud service management, business support, workforce supply, and employee dispatch; groupware development and service; exhibition and performance planning business; global business support; software development and distribution; IT infrastructure operations; customer center operations; and comics publishing. The company was formerly known as NHN Corporation. NAVER Corporation was founded in 1999 and is headquartered in Seongnam-si, South Korea.

About Pinterest

Pinterest, Inc. operates as a visual search and discovery platform in the United States and internationally. Its platform allows people to find ideas, such as recipes, home and style inspiration, and others; and to search, save, and shop the ideas. The company was formerly known as Cold Brew Labs Inc. and changed its name to Pinterest, Inc. in April 2012. Pinterest, Inc. was incorporated in 2008 and is headquartered in San Francisco, California.