Snap (SNAP) – Investment Analysts’ Recent Ratings Changes

Snap (NYSE: SNAP) has recently received a number of price target changes and ratings updates:

• 7/26/2026 – Snap was downgraded by Wall Street Zen from “buy” to “hold”.
• 7/22/2026 – Snap had its price target lowered by Mizuho from $6.00 to $5.00. They now have a “neutral” rating on the stock.
• 7/21/2026 – Snap had its “market perform” rating reaffirmed by Sanford C. Bernstein. They now have a $5.00 price target on the stock.
• 7/20/2026 – Snap had its “neutral” rating reaffirmed by Cantor Fitzgerald. They now have a $5.00 price target on the stock.
• 7/18/2026 – Snap was upgraded by Wall Street Zen from “hold” to “buy”.
• 7/17/2026 – Snap had its “sell (e+)” rating reaffirmed by Weiss Ratings.
• 7/13/2026 – Snap had its price target lowered by UBS Group AG from $7.00 to $5.00. They now have a “neutral” rating on the stock.
• 7/8/2026 – Snap is now covered by DA Davidson. They set a “neutral” rating and a $5.00 price target on the stock.
• 7/8/2026 – Snap had its price target lowered by The Goldman Sachs Group, Inc. from $7.00 to $6.00. They now have a “neutral” rating on the stock.
• 7/7/2026 – Snap was given a new $5.00 price target by UBS Group AG.
• 7/7/2026 – Snap had its price target lowered by Wells Fargo & Company from $7.00 to $5.00. They now have an “equal weight” rating on the stock.
• 6/17/2026 – Snap was given a new $8.00 price target by Truist Financial Corporation.
• 6/17/2026 – Snap had its “hold” rating reaffirmed by Benchmark Co..
• 6/17/2026 – Snap had its “neutral” rating reaffirmed by Piper Sandler.
• 6/17/2026 – Snap had its “market perform” rating reaffirmed by Citigroup Inc..

Insider Buying and Selling

In other Snap news, CAO Rebecca Morrow sold 16,729 shares of the business’s stock in a transaction on Monday, May 18th. The shares were sold at an average price of $5.60, for a total value of $93,682.40. Following the completion of the sale, the chief accounting officer directly owned 512,811 shares of the company’s stock, valued at $2,871,741.60. The trade was a 3.16% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CFO Douglas Hott sold 124,209 shares of the company’s stock in a transaction dated Monday, May 18th. The shares were sold at an average price of $5.60, for a total transaction of $695,570.40. Following the sale, the chief financial officer owned 2,571,149 shares of the company’s stock, valued at approximately $14,398,434.40. The trade was a 4.61% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 2,868,059 shares of company stock worth $15,855,631 over the last 90 days. Insiders own 22.68% of the company’s stock.

Snap Inc is a camera and social media company best known for developing and operating Snapchat, a multimedia messaging application that allows users to send photos, videos and messages that disappear after being viewed. In addition to its core messaging service, Snap offers a suite of augmented reality (AR) tools, including custom Lenses and Filters, that enable users and third-party developers to create interactive and immersive experiences. The company also provides advertising solutions that allow brands to engage audiences through Snap Ads, Sponsored Lenses and Discover content on the platform.

Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has continually focused on innovation in camera technology and AR.