ServiceNow, Inc. $NOW Stock Position Boosted by Soltis Investment Advisors LLC

Soltis Investment Advisors LLC boosted its position in shares of ServiceNow, Inc. (NYSE:NOW) by 29.7% during the 3rd quarter, according to its most recent 13F filing with the SEC. The fund owned 58,015 shares of the information technology services provider’s stock after purchasing an additional 13,277 shares during the quarter. Soltis Investment Advisors LLC’s holdings in ServiceNow were worth $7,775,000 at the end of the most recent reporting period.

A number of other institutional investors and hedge funds have also bought and sold shares of NOW. Cornerstone Financial Management LLC raised its holdings in ServiceNow by 72.8% in the second quarter. Cornerstone Financial Management LLC now owns 254 shares of the information technology services provider’s stock worth $25,000 after buying an additional 107 shares during the last quarter. Marquette Asset Management LLC lifted its stake in shares of ServiceNow by 75.0% in the second quarter. Marquette Asset Management LLC now owns 301 shares of the information technology services provider’s stock worth $30,000 after buying an additional 129 shares in the last quarter. Kilter Group LLC bought a new position in shares of ServiceNow in the second quarter worth approximately $31,000. Solstein Capital LLC purchased a new stake in shares of ServiceNow during the second quarter valued at approximately $35,000. Finally, Main Street Group LTD purchased a new stake in shares of ServiceNow during the first quarter valued at approximately $40,000. 87.18% of the stock is currently owned by institutional investors.

Insiders Place Their Bets

In other ServiceNow news, insider Jacqueline Canney sold 7,847 shares of the business’s stock in a transaction on Friday, August 28th. The shares were sold at an average price of $138.00, for a total transaction of $1,082,886.00. Following the completion of the sale, the insider directly owned 30,042 shares in the company, valued at approximately $4,145,796. The trade was a 20.71% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Paul Fipps sold 2,034 shares of the business’s stock in a transaction on Monday, August 31st. The shares were sold at an average price of $147.87, for a total transaction of $300,767.58. Following the sale, the insider owned 18,305 shares of the company’s stock, valued at approximately $2,706,760.35. This represents a 10.00% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last quarter, insiders sold 14,081 shares of company stock valued at $1,937,904. Company insiders own 0.34% of the company’s stock.

Trending Headlines about ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow reported third-quarter revenue of $4.11 billion, up 20.5% year over year, driven by subscription revenue of $3.99 billion and continued demand for AI products. Management also raised its 2026 AI contract target to $1.7 billion. NOW Q3 Earnings Lag Estimates, Revenues Rise on Subscription Growth
• Positive Sentiment: The company expanded its partnership with OpenAI to bring AI agents, governed workflows, cybersecurity capabilities and agentic development tools to enterprise customers. It also announced a five-year agreement for HPE’s Cloud & AI support services. ServiceNow and OpenAI accelerate enterprise AI
• Positive Sentiment: Several firms continue to see long-term upside. JPMorgan raised its target to $160, while Piper Sandler, Wells Fargo, Oppenheimer and others retained positive ratings despite reducing some targets. ServiceNow stock is on track for its largest drop on record
• Neutral Sentiment: The expanded AI opportunity may support future growth, but investors are weighing whether ServiceNow can convert large AI contracts into sustained revenue and earnings while maintaining cash-flow flexibility.
• Negative Sentiment: Adjusted EPS was $1.00, below the $1.02 consensus and down from the prior-year comparison cited in company coverage. Acquisition-related costs contributed to the miss. ServiceNow Lags Q3 Earnings Estimates
• Negative Sentiment: The main concern was forward demand: fourth-quarter guidance implies contracted backlog growth of about 18.5%, slower than expected and below the projected 21.5% revenue growth rate. Investors viewed the bookings outlook as an early warning for future sales.
• Negative Sentiment: Renewed fears that AI could pressure traditional software vendors were amplified by competition from startups such as Serval, which raised $150 million at a $3 billion valuation to challenge ServiceNow.
• Negative Sentiment: Analysts also flagged ServiceNow’s roughly $7.52 billion debt load and rising interest costs as risks to financial flexibility, adding to the earnings and valuation concerns. ServiceNow’s Debt and Interest Costs Jump

ServiceNow Stock Performance

Shares of NOW stock opened at $109.83 on Friday. The company has a 50 day moving average price of $139.20 and a 200-day moving average price of $115.64. ServiceNow, Inc. has a 52 week low of $81.24 and a 52 week high of $192.97. The firm has a market capitalization of $113.56 billion, a PE ratio of 79.01, a P/E/G ratio of 2.75 and a beta of 0.99. The company has a quick ratio of 0.70, a current ratio of 0.70 and a debt-to-equity ratio of 0.43.

ServiceNow (NYSE:NOW) last issued its quarterly earnings data on Wednesday, October 28th. The information technology services provider reported $1.00 earnings per share for the quarter, missing analysts’ consensus estimates of $1.02 by ($0.02). The company had revenue of $4.11 billion for the quarter, compared to the consensus estimate of $4.09 billion. ServiceNow had a net margin of 9.36% and a return on equity of 15.38%. The firm’s revenue for the quarter was up 20.5% on a year-over-year basis. During the same quarter last year, the company earned $4.82 EPS. As a group, equities research analysts expect that ServiceNow, Inc. will post 2.23 earnings per share for the current year.

Wall Street Analyst Weigh In

Several brokerages recently weighed in on NOW. CLSA assumed coverage on shares of ServiceNow in a research report on Monday, July 20th. They set an “underperform” rating and a $72.00 price target for the company. Citigroup lowered their price objective on ServiceNow from $170.00 to $157.00 and set a “buy” rating on the stock in a research report on Thursday. Canaccord Genuity Group set a $145.00 price objective on ServiceNow in a research report on Thursday. Weiss Ratings upgraded ServiceNow from a “hold (c-)” rating to a “hold (c)” rating in a research note on Thursday, October 8th. Finally, Deutsche Bank Aktiengesellschaft lifted their target price on ServiceNow from $135.00 to $155.00 and gave the stock a “buy” rating in a report on Monday, September 21st. One research analyst has rated the stock with a Strong Buy rating, thirty-six have assigned a Buy rating, three have assigned a Hold rating and three have given a Sell rating to the company. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus target price of $154.50.

ServiceNow Profile

ServiceNow, Inc provides cloud-based software designed to help organizations digitize, automate and manage enterprise workflows. Its Now Platform connects people, processes and systems across departments, enabling customers to manage work through a centralized technology environment.

The company’s products and services address a range of business needs, including information technology service management, IT operations management, customer service management, human resources service delivery, security operations, risk and compliance, and application development.