BILL (NYSE:BILL – Get Free Report) and LiveRamp (NYSE:RAMP – Get Free Report) are both mid-cap technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, dividends, analyst recommendations, risk, profitability, valuation and earnings.
Institutional and Insider Ownership
98.0% of BILL shares are held by institutional investors. Comparatively, 93.8% of LiveRamp shares are held by institutional investors. 13.2% of BILL shares are held by insiders. Comparatively, 3.3% of LiveRamp shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Analyst Ratings
This is a summary of recent recommendations and price targets for BILL and LiveRamp, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| BILL | 1 | 7 | 11 | 1 | 2.60 |
| LiveRamp | 0 | 6 | 2 | 0 | 2.25 |
BILL presently has a consensus target price of $58.67, suggesting a potential upside of 28.69%. LiveRamp has a consensus target price of $40.21, suggesting a potential upside of 7.40%. Given BILL’s stronger consensus rating and higher probable upside, equities analysts clearly believe BILL is more favorable than LiveRamp.
Profitability
This table compares BILL and LiveRamp’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| BILL | -0.68% | 3.74% | 1.39% |
| LiveRamp | 18.71% | 9.77% | 7.41% |
Risk and Volatility
BILL has a beta of 1.13, meaning that its stock price is 13% more volatile than the S&P 500. Comparatively, LiveRamp has a beta of 1.27, meaning that its stock price is 27% more volatile than the S&P 500.
Valuation & Earnings
This table compares BILL and LiveRamp”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| BILL | $1.65 billion | 2.35 | -$11.24 million | ($0.13) | -350.68 |
| LiveRamp | $812.94 million | 2.80 | $145.95 million | $2.44 | 15.35 |
LiveRamp has lower revenue, but higher earnings than BILL. BILL is trading at a lower price-to-earnings ratio than LiveRamp, indicating that it is currently the more affordable of the two stocks.
Summary
BILL beats LiveRamp on 8 of the 15 factors compared between the two stocks.
About BILL
BILL Holdings, Inc. provides financial automation software for small and midsize businesses worldwide. The company provides software-as-a-service, cloud-based payments, and spend management products, which allow users to automate accounts payable and accounts receivable transactions, as well as enable users to connect with their suppliers and/or customers to do business, eliminate expense reports, manage cash flows, and improve office efficiency. It also offers onboarding implementation support, and ongoing support and training services. In addition, the company's artificial intelligence enabled software provides connections between suppliers and clients. It serves accounting firms, financial institutions, and software companies. The company was formerly known as Bill.com Holdings, Inc. and changed its name to BILL Holdings, Inc. in February 2023. BILL Holdings, Inc. was incorporated in 2006 and is headquartered in San Jose, California.
About LiveRamp
LiveRamp Holdings, Inc., a technology company, operates a data collaboration platform in the United States, Europe, the Asia-Pacific, and internationally. The company operates LiveRamp Data Collaboration platform enables an organization to unify customer and prospect data to build a single view of the customer in a way that protects consumer privacy. Its platform supports various people-based marketing solutions, including data collaboration, activation, measurement and analytics, identity, and data marketplace. The company sells its solutions to enterprise marketers, agencies, marketing technology providers, publishers, and data providers in various industry verticals, such as financial, insurance and investment services, retail, automotive, telecommunications, high tech, consumer packaged goods, healthcare, travel, entertainment, and non-profit. The company was formerly known as Acxiom Holdings, Inc. and changed its name to LiveRamp Holdings, Inc. in October 2018. The company was incorporated in 2018 and is headquartered in San Francisco, California.
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