Booking (NASDAQ:BKNG – Get Free Report) and Red Robin Gourmet Burgers (NASDAQ:RRGB – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, institutional ownership, risk, profitability, analyst recommendations and dividends.
Institutional & Insider Ownership
92.4% of Booking shares are held by institutional investors. Comparatively, 84.0% of Red Robin Gourmet Burgers shares are held by institutional investors. 0.2% of Booking shares are held by insiders. Comparatively, 4.1% of Red Robin Gourmet Burgers shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Risk & Volatility
Booking has a beta of 1.07, indicating that its stock price is 7% more volatile than the S&P 500. Comparatively, Red Robin Gourmet Burgers has a beta of 2.44, indicating that its stock price is 144% more volatile than the S&P 500.
Analyst Recommendations
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Booking | 0 | 9 | 25 | 3 | 2.84 |
| Red Robin Gourmet Burgers | 1 | 1 | 2 | 0 | 2.25 |
Booking presently has a consensus target price of $236.98, suggesting a potential upside of 45.20%. Red Robin Gourmet Burgers has a consensus target price of $8.33, suggesting a potential upside of 8.88%. Given Booking’s stronger consensus rating and higher possible upside, equities research analysts clearly believe Booking is more favorable than Red Robin Gourmet Burgers.
Valuation and Earnings
This table compares Booking and Red Robin Gourmet Burgers”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Booking | $26.92 billion | 4.56 | $5.40 billion | $9.04 | 18.05 |
| Red Robin Gourmet Burgers | $1.21 billion | 0.12 | -$23.28 million | ($1.69) | -4.53 |
Booking has higher revenue and earnings than Red Robin Gourmet Burgers. Red Robin Gourmet Burgers is trading at a lower price-to-earnings ratio than Booking, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares Booking and Red Robin Gourmet Burgers’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Booking | 25.53% | -102.96% | 26.60% |
| Red Robin Gourmet Burgers | -2.55% | N/A | -2.65% |
Summary
Booking beats Red Robin Gourmet Burgers on 12 of the 15 factors compared between the two stocks.
About Booking
Booking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands. Its other brands include KAYAK, Rentalcars.com and OpenTable, Inc. (OpenTable). As of December 31, 2016, Booking.com offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Booking.com Website).
About Red Robin Gourmet Burgers
Red Robin Gourmet Burgers, Inc., together with its subsidiaries, develops, operates, and franchises casual-dining restaurants, in North America and one Canadian province. Its restaurants primarily offer burgers and pizza, appetizers, salads, soups, other entrees, desserts, wings, milkshakes, alcoholic and non-alcoholic specialty drinks, cocktails, wine, and beers. The company was founded in 1969 and is based in Englewood, Colorado.
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