Prudential Financial (PRU) – Research Analysts’ Recent Ratings Changes

Prudential Financial (NYSE: PRU) has recently received a number of price target changes and ratings updates:

• 8/29/2026 – Prudential Financial was upgraded by Wall Street Zen from “hold” to “buy”.
• 8/24/2026 – Prudential Financial had its price target raised by Morgan Stanley from $92.00 to $105.00. They now have an “underweight” rating on the stock.
• 8/19/2026 – Prudential Financial had its price target raised by Wells Fargo & Company from $103.00 to $110.00. They now have an “underweight” rating on the stock.
• 8/17/2026 – Prudential Financial had its price target raised by JPMorgan Chase & Co. from $129.00 to $131.00. They now have a “neutral” rating on the stock.
• 8/11/2026 – Prudential Financial had its price target raised by Piper Sandler from $110.00 to $128.00. They now have a “neutral” rating on the stock.
• 8/11/2026 – Prudential Financial had its price target raised by Keefe, Bruyette & Woods from $113.00 to $123.00. They now have a “market perform” rating on the stock.
• 8/8/2026 – Prudential Financial was downgraded by Wall Street Zen from “buy” to “hold”.
• 7/22/2026 – Prudential Financial had its price target raised by TD Cowen from $102.00 to $114.00. They now have a “hold” rating on the stock.
• 7/21/2026 – Prudential Financial had its price target raised by JPMorgan Chase & Co. from $117.00 to $129.00. They now have a “neutral” rating on the stock.
• 7/18/2026 – Prudential Financial was upgraded by Wall Street Zen from “hold” to “buy”.
• 7/16/2026 – Prudential Financial was upgraded by Weiss Ratings from “hold (c+)” to “buy (b-)”.
• 7/13/2026 – Prudential Financial had its price target raised by Keefe, Bruyette & Woods from $106.00 to $113.00. They now have a “market perform” rating on the stock.
• 7/10/2026 – Prudential Financial had its price target raised by Jefferies Financial Group Inc. from $105.00 to $110.00. They now have a “hold” rating on the stock.
• 7/9/2026 – Prudential Financial had its price target raised by Wells Fargo & Company from $100.00 to $103.00. They now have an “underweight” rating on the stock.
• 7/9/2026 – Prudential Financial had its price target raised by Mizuho from $101.00 to $109.00. They now have a “neutral” rating on the stock.
• 7/7/2026 – Prudential Financial had its price target raised by Barclays PLC from $90.00 to $92.00. They now have an “underweight” rating on the stock.

Prudential Financial Dividend Announcement

The firm also recently declared a quarterly dividend, which will be paid on Thursday, September 10th. Investors of record on Tuesday, August 25th will be paid a $1.40 dividend. The ex-dividend date of this dividend is Tuesday, August 25th. This represents a $5.60 dividend on an annualized basis and a yield of 4.8%. Prudential Financial’s dividend payout ratio (DPR) is presently 50.72%.

Insiders Place Their Bets

In other Prudential Financial news, major shareholder Insurance Co Of Ame Prudential sold 214,746 shares of the firm’s stock in a transaction dated Tuesday, July 28th. The shares were sold at an average price of $24.75, for a total value of $5,314,963.50. Following the completion of the sale, the insider directly owned 7,973,657 shares in the company, valued at $197,348,010.75. This trade represents a 2.62% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available at this link. Also, EVP Ann M. Kappler sold 7,652 shares of the company’s stock in a transaction that occurred on Friday, August 14th. The stock was sold at an average price of $125.01, for a total value of $956,576.52. Following the transaction, the executive vice president owned 14,407 shares in the company, valued at $1,801,019.07. This trade represents a 34.69% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. 0.05% of the stock is currently owned by insiders.

Prudential Financial, Inc, headquartered in Newark, New Jersey, is a diversified financial services company with roots dating to 1875. The firm provides a range of insurance, retirement and investment products aimed at helping individual and institutional clients manage risk, accumulate and protect wealth, and plan for retirement. Prudential’s long history in life insurance and related financial services has positioned it as a major participant in the U.S. insurance market and a provider of services to a broad client base.

Prudential’s core business activities include individual life insurance, annuities, retirement solutions and group insurance products for employers.