Primecap Management Co. CA Purchases Shares of 259,450 Salesforce Inc. $CRM

Primecap Management Co. CA bought a new position in shares of Salesforce Inc. (NYSE:CRMFree Report) during the 2nd quarter, Holdings Channel reports. The institutional investor bought 259,450 shares of the CRM provider’s stock, valued at approximately $40,645,000.

Several other large investors have also recently bought and sold shares of the stock. Temasek Holdings Private Ltd raised its stake in Salesforce by 3.7% in the 4th quarter. Temasek Holdings Private Ltd now owns 683,790 shares of the CRM provider’s stock worth $181,143,000 after purchasing an additional 24,332 shares in the last quarter. SFE Investment Counsel grew its position in shares of Salesforce by 82.7% during the 4th quarter. SFE Investment Counsel now owns 17,394 shares of the CRM provider’s stock worth $4,608,000 after purchasing an additional 7,871 shares in the last quarter. Fluent Financial LLC acquired a new position in shares of Salesforce during the 2nd quarter worth approximately $2,265,000. Secured Retirement Advisors LLC bought a new position in shares of Salesforce during the first quarter worth approximately $1,004,000. Finally, Janus Henderson Group PLC raised its position in shares of Salesforce by 2.5% in the first quarter. Janus Henderson Group PLC now owns 127,739 shares of the CRM provider’s stock valued at $23,846,000 after buying an additional 3,125 shares in the last quarter. 80.43% of the stock is owned by institutional investors and hedge funds.

Salesforce Stock Performance

NYSE:CRM opened at $206.01 on Thursday. The stock’s 50-day moving average is $177.13 and its 200-day moving average is $181.60. Salesforce Inc. has a 1-year low of $146.32 and a 1-year high of $269.11. The company has a current ratio of 0.79, a quick ratio of 0.79 and a debt-to-equity ratio of 1.15. The stock has a market cap of $168.72 billion, a P/E ratio of 23.84, a price-to-earnings-growth ratio of 1.11 and a beta of 1.16.

Salesforce (NYSE:CRMGet Free Report) last issued its quarterly earnings data on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.27 by $2.63. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The business had revenue of $11.35 billion during the quarter, compared to analyst estimates of $11.33 billion. During the same quarter last year, the business earned $2.91 EPS. The firm’s quarterly revenue was up 10.8% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. Equities research analysts anticipate that Salesforce Inc. will post 10.27 earnings per share for the current year.

Analysts Set New Price Targets

CRM has been the subject of several recent research reports. Canaccord Genuity Group reiterated a “buy” rating and issued a $225.00 price target on shares of Salesforce in a research note on Tuesday. CLSA assumed coverage on Salesforce in a research note on Monday, July 20th. They set a “hold” rating and a $165.00 price objective on the stock. Royal Bank Of Canada downgraded Salesforce from a “sector perform” rating to a “sector perform” rating in a research report on Wednesday, July 1st. Citizens Jmp reaffirmed a “market outperform” rating and issued a $315.00 target price on shares of Salesforce in a report on Tuesday. Finally, Piper Sandler lowered Salesforce from an “overweight” rating to a “neutral” rating in a research note on Thursday, May 28th. Two investment analysts have rated the stock with a Strong Buy rating, twenty-five have given a Buy rating, seventeen have assigned a Hold rating and three have issued a Sell rating to the stock. According to MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average target price of $248.72.

Read Our Latest Research Report on CRM

Key Stories Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

  • Positive Sentiment: Salesforce reported adjusted earnings of $5.90 per share, well above the $3.27 analyst consensus and up from $2.91 a year earlier. Revenue increased 10.8% year over year to $11.35 billion, narrowly exceeding estimates. Salesforce Q2 Earnings and Revenues Top Estimates
  • Positive Sentiment: The company raised fiscal 2027 guidance to $46.1 billion-$46.4 billion in revenue and $16.67-$16.71 in EPS. Third-quarter guidance calls for $11.4 billion-$11.5 billion in revenue and $3.42-$3.44 in EPS, with the profit forecast above consensus. Salesforce Raises Annual Revenue Forecasts
  • Positive Sentiment: Management cited momentum in AI-powered autonomous agents as a reason for increased confidence in future growth. Salesforce also recorded a roughly $2.6 billion gain on strategic investments, helped by the rising value of its Anthropic stake, boosting reported profitability. Salesforce Stock Jumps on AI Growth
  • Positive Sentiment: Salesforce and Anthropic expanded their partnership through “Claudeforce,” integrating Claude with Salesforce data, workflows and governance. The offering includes prebuilt sales skills and could strengthen adoption of Salesforce’s Agentforce platform. Salesforce and Anthropic Announce Claudeforce
  • Neutral Sentiment: CEO Marc Benioff rejected “SaaSpocalypse” concerns, arguing that AI is expanding rather than destroying Salesforce’s software opportunity. Investors will still look for sustained subscription growth and Agentforce monetization in coming quarters. Salesforce CEO Responds to SaaSpocalypse Concerns
  • Negative Sentiment: Despite the earnings beat, quarterly revenue growth remained near 11%, so the stock’s longer-term performance depends on whether AI products produce a meaningful reacceleration rather than simply offsetting pressure on Salesforce’s core business.

Salesforce Profile

(Free Report)

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.

Read More

Want to see what other hedge funds are holding CRM? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Salesforce Inc. (NYSE:CRMFree Report).

Institutional Ownership by Quarter for Salesforce (NYSE:CRM)

Receive News & Ratings for Salesforce Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Salesforce and related companies with MarketBeat.com's FREE daily email newsletter.