Insider Selling: AppFolio (NASDAQ:APPF) CEO Sells $421,685.00 in Stock

AppFolio, Inc. (NASDAQ:APPF) CEO William Shane Trigg sold 2,057 shares of AppFolio stock in a transaction on Friday, August 14th. The shares were sold at an average price of $205.00, for a total value of $421,685.00. Following the transaction, the chief executive officer owned 70,772 shares of the company’s stock, valued at $14,508,260. The trade was a 2.82% decrease in their position. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

AppFolio Trading Up 5.5%

NASDAQ APPF opened at $215.22 on Thursday. AppFolio, Inc. has a 12 month low of $142.56 and a 12 month high of $288.73. The stock has a market cap of $7.62 billion, a P/E ratio of 49.14 and a beta of 0.78. The stock’s fifty day moving average price is $175.08 and its 200-day moving average price is $170.20.

AppFolio (NASDAQ:APPF) last issued its quarterly earnings results on Thursday, July 23rd. The software maker reported $1.71 earnings per share for the quarter, beating the consensus estimate of $1.69 by $0.02. The firm had revenue of $281.12 million during the quarter, compared to the consensus estimate of $277.35 million. AppFolio had a return on equity of 32.42% and a net margin of 15.13%.The company’s revenue was up 19.3% on a year-over-year basis. During the same period last year, the company earned $1.38 earnings per share. As a group, analysts forecast that AppFolio, Inc. will post 5.16 earnings per share for the current fiscal year.

Analysts Set New Price Targets

APPF has been the topic of a number of recent analyst reports. Benchmark increased their price target on shares of AppFolio from $222.00 to $226.00 and gave the company a “buy” rating in a report on Friday, April 24th. DA Davidson set a $225.00 price objective on AppFolio in a research report on Friday, July 24th. Piper Sandler lowered their price objective on AppFolio from $245.00 to $210.00 and set an “overweight” rating on the stock in a research report on Friday, April 24th. UBS Group set a $210.00 target price on AppFolio in a report on Friday, April 24th. Finally, Wall Street Zen cut AppFolio from a “buy” rating to a “hold” rating in a research note on Sunday, July 26th. Two investment analysts have rated the stock with a Strong Buy rating, nine have assigned a Buy rating and one has given a Hold rating to the company. According to data from MarketBeat.com, the stock has an average rating of “Buy” and an average price target of $243.50.

Institutional Inflows and Outflows

Several hedge funds have recently made changes to their positions in the stock. EverSource Wealth Advisors LLC boosted its holdings in AppFolio by 101.8% in the fourth quarter. EverSource Wealth Advisors LLC now owns 111 shares of the software maker’s stock worth $26,000 after purchasing an additional 56 shares during the last quarter. Optiver Holding B.V. raised its stake in AppFolio by 827.8% during the 1st quarter. Optiver Holding B.V. now owns 167 shares of the software maker’s stock valued at $26,000 after buying an additional 149 shares during the last quarter. Northwestern Mutual Wealth Management Co. lifted its holdings in shares of AppFolio by 48.8% during the 3rd quarter. Northwestern Mutual Wealth Management Co. now owns 192 shares of the software maker’s stock valued at $53,000 after buying an additional 63 shares during the period. Advisory Services Network LLC purchased a new position in shares of AppFolio in the 3rd quarter worth $55,000. Finally, Employees Retirement System of Texas purchased a new position in shares of AppFolio in the 3rd quarter worth $58,000. 85.19% of the stock is owned by hedge funds and other institutional investors.

Key AppFolio News

Here are the key news stories impacting AppFolio this week:

• Positive Sentiment: Wall Street remains constructive on AppFolio. The stock carries a consensus “Buy” rating, supported by two Strong Buy and nine Buy recommendations, with an average price target of $243.50. Zacks also recently upgraded the shares to “Strong Buy.” Is It Worth Investing in AppFolio Based on Wall Street’s Bullish Views?
• Positive Sentiment: AppFolio’s momentum profile is attracting growth and momentum investors. The company recently reported revenue growth of 19.3% year over year and quarterly earnings that exceeded analyst expectations, providing fundamental support for the bullish case. Why AppFolio Is a Top Momentum Stock for the Long Term
• Positive Sentiment: AppFolio selected Amazon Web Services as its preferred AI cloud partner. The relationship could improve scalability and accelerate AI-powered property-management automation; reports that AppFolio’s AI tools handled roughly one-quarter of maintenance requests add evidence of potential operating efficiencies. AppFolio Picks AWS, Is the Valuation Case Still Convincing?
• Neutral Sentiment: Investors are assessing whether the AWS and AI opportunity can justify AppFolio’s premium valuation. The partnership strengthens the long-term growth story, but the elevated earnings multiple leaves limited room for execution disappointments.
• Negative Sentiment: Insider selling could temper sentiment. CEO William Shane Trigg sold 2,057 shares for approximately $421,685, while major shareholder Maurice J. Duca reported several Rule 10b5-1 sales totaling more than 21,000 shares across August 14 and 17. Because the transactions were pre-arranged, they are less conclusive as a signal of management confidence, but they increase visible selling pressure. Insider Selling at AppFolio

About AppFolio

AppFolio, Inc is a Santa Barbara–based provider of cloud-based software solutions for the property management and legal industries. Founded in 2006 by former software executives, the company went public on the NASDAQ under the symbol APPF in 2015. Its original offering, AppFolio Property Manager, automates accounting, marketing, leasing, and maintenance functions for residential, commercial, student housing, and community association managers.

In 2019, AppFolio expanded its portfolio with the acquisition of MyCase, a web-based legal practice management platform for small to mid-size law firms.