Puma (OTCMKTS:PUMSY – Get Free Report) and Kontoor Brands (NYSE:KTB – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, analyst recommendations, valuation, institutional ownership, dividends, risk and profitability.
Analyst Ratings
This is a breakdown of current ratings and recommmendations for Puma and Kontoor Brands, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Puma | 0 | 4 | 3 | 0 | 2.43 |
| Kontoor Brands | 1 | 4 | 6 | 1 | 2.58 |
Kontoor Brands has a consensus price target of $95.00, suggesting a potential upside of 13.37%. Given Kontoor Brands’ stronger consensus rating and higher probable upside, analysts plainly believe Kontoor Brands is more favorable than Puma.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| Puma | N/A | N/A | N/A |
| Kontoor Brands | 8.21% | 59.71% | 12.94% |
Insider and Institutional Ownership
93.1% of Kontoor Brands shares are owned by institutional investors. 1.8% of Kontoor Brands shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Earnings & Valuation
This table compares Puma and Kontoor Brands”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Puma | N/A | N/A | N/A | N/A | N/A |
| Kontoor Brands | $3.43 billion | 1.33 | $227.45 million | $4.79 | 17.49 |
Kontoor Brands has higher revenue and earnings than Puma.
Summary
Kontoor Brands beats Puma on 10 of the 10 factors compared between the two stocks.
About Puma
PUMA SE, together with its subsidiaries, engages in the development and sale of athletic footwear, apparel, and accessories in Europe, the Middle East, Africa, the Americas, and the Asia Pacific. The company provides sports lifestyle products for football, handball, rugby, cricket, volleyball, track and field, motorsports, golf, and basketball. It issues licenses to independent partners to design, develop, manufacture, and sell watches, glasses, safety shoes, workwear, and gaming accessories. The company sells its products under the PUMA and Cobra Golf brands through retail stores, factory outlets, and online stores. The company was formerly known as PUMA AG and changed its name to PUMA SE in July 2011. PUMA SE was founded in 1919 and is headquartered in Herzogenaurach, Germany.
About Kontoor Brands
Kontoor Brands, Inc., a lifestyle apparel company, designs, produces, procures, markets, distributes, and licenses denim, apparel, footwear, and accessories, primarily under the Wrangler and Lee brands. The company operates through two segments: Wrangler and Lee. It licenses and sells apparel under the Rock & Republic brand name. The company sells its products primarily through mass merchants, specialty stores, mid-tier and traditional department stores, company-operated stores, and online. It operates in the Americas, Europe, the Middle East, Africa, and the Asia-Pacific regions. Kontoor Brands, Inc. was incorporated in 2018 and is headquartered in Greensboro, North Carolina.
Receive News & Ratings for Puma Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Puma and related companies with MarketBeat.com's FREE daily email newsletter.
