Zacks Research Upgrades Zebra Technologies (NASDAQ:ZBRA) to “Strong-Buy”

Zebra Technologies (NASDAQ:ZBRA) was upgraded by analysts at Zacks Research from a “hold” rating to a “strong-buy” rating in a report released on Tuesday,Zacks.com reports.

Several other research analysts also recently commented on the company. Truist Financial lifted their price target on Zebra Technologies from $296.00 to $355.00 and gave the stock a “hold” rating in a research report on Wednesday, August 5th. Northcoast Research cut their price objective on Zebra Technologies from $364.00 to $344.00 and set a “buy” rating for the company in a report on Monday, April 27th. Wall Street Zen upgraded Zebra Technologies from a “hold” rating to a “buy” rating in a research note on Sunday, June 28th. TD Cowen boosted their price objective on shares of Zebra Technologies from $400.00 to $450.00 and gave the stock a “buy” rating in a research report on Wednesday, August 5th. Finally, KeyCorp upped their target price on shares of Zebra Technologies from $305.00 to $430.00 and gave the company an “overweight” rating in a research report on Wednesday, August 5th. One equities research analyst has rated the stock with a Strong Buy rating, nine have issued a Buy rating and three have assigned a Hold rating to the company. According to MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and an average price target of $381.00.

Zebra Technologies Trading Down 1.2%

Shares of NASDAQ:ZBRA opened at $378.37 on Tuesday. The company has a current ratio of 0.52, a quick ratio of 0.33 and a debt-to-equity ratio of 0.14. The stock has a market capitalization of $18.02 billion, a PE ratio of 34.62 and a beta of 1.59. Zebra Technologies has a 1 year low of $199.05 and a 1 year high of $386.23. The firm has a fifty day moving average price of $272.64 and a 200 day moving average price of $246.20.

Zebra Technologies (NASDAQ:ZBRA) last posted its earnings results on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share for the quarter, beating the consensus estimate of $4.36 by $1.99. Zebra Technologies had a return on equity of 22.29% and a net margin of 9.22%.The company had revenue of $1.56 billion for the quarter, compared to analyst estimates of $1.50 billion. During the same period last year, the company earned $3.61 earnings per share. The business’s revenue was up 20.4% compared to the same quarter last year. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. Analysts expect that Zebra Technologies will post 17.22 EPS for the current fiscal year.

Insider Buying and Selling

In other Zebra Technologies news, insider Michael Cho sold 3,500 shares of the firm’s stock in a transaction on Friday, August 7th. The stock was sold at an average price of $375.20, for a total transaction of $1,313,200.00. Following the completion of the sale, the insider owned 5,170 shares of the company’s stock, valued at $1,939,784. This trade represents a 40.37% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available through this hyperlink. Also, Director Linda Connly sold 500 shares of the firm’s stock in a transaction dated Monday, August 10th. The stock was sold at an average price of $377.68, for a total transaction of $188,840.00. Following the sale, the director owned 3,708 shares of the company’s stock, valued at approximately $1,400,437.44. This represents a 11.88% decrease in their position. The SEC filing for this sale provides additional information. Over the last 90 days, insiders sold 4,500 shares of company stock worth $1,629,015. Company insiders own 0.91% of the company’s stock.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently made changes to their positions in ZBRA. NewEdge Advisors LLC lifted its position in shares of Zebra Technologies by 39.9% in the 1st quarter. NewEdge Advisors LLC now owns 1,318 shares of the industrial products company’s stock worth $372,000 after purchasing an additional 376 shares during the period. Caxton Associates LLP bought a new stake in Zebra Technologies in the first quarter valued at $317,000. Empowered Funds LLC raised its stake in Zebra Technologies by 7.2% during the 1st quarter. Empowered Funds LLC now owns 1,441 shares of the industrial products company’s stock worth $407,000 after buying an additional 97 shares during the period. Brown Advisory Inc. lifted its position in Zebra Technologies by 2.1% in the 2nd quarter. Brown Advisory Inc. now owns 1,787 shares of the industrial products company’s stock valued at $551,000 after acquiring an additional 36 shares in the last quarter. Finally, Cresset Asset Management LLC raised its holdings in shares of Zebra Technologies by 19.4% in the second quarter. Cresset Asset Management LLC now owns 2,504 shares of the industrial products company’s stock valued at $772,000 after purchasing an additional 407 shares during the last quarter. Institutional investors own 91.03% of the company’s stock.

Zebra Technologies Company Profile

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.