Critical Comparison: TransAct Technologies (NASDAQ:TACT) versus China Crescent Enterprises (OTCMKTS:CCTR)

China Crescent Enterprises (OTCMKTS:CCTR) and TransAct Technologies (NASDAQ:TACT) are both technology companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, valuation, profitability, risk, analyst recommendations, dividends and institutional ownership.

Analyst Recommendations

This is a summary of current recommendations for China Crescent Enterprises and TransAct Technologies, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
China Crescent Enterprises	0	0	0	0	0.00
TransAct Technologies	1	1	0	0	1.50

Given China Crescent Enterprises’ higher possible upside, research analysts plainly believe China Crescent Enterprises is more favorable than TransAct Technologies.

Valuation and Earnings

This table compares China Crescent Enterprises and TransAct Technologies”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
China Crescent Enterprises	N/A	N/A	N/A	N/A	N/A
TransAct Technologies	$51.48 million	1.11	-$1.24 million	($0.05)	-111.60

China Crescent Enterprises has higher earnings, but lower revenue than TransAct Technologies.

Profitability

This table compares China Crescent Enterprises and TransAct Technologies’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
China Crescent Enterprises	N/A	N/A	N/A
TransAct Technologies	-0.93%	-1.56%	-1.08%

Institutional & Insider Ownership

74.5% of TransAct Technologies shares are owned by institutional investors. 19.2% of TransAct Technologies shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

About China Crescent Enterprises

China Crescent Enterprises, Inc., through its subsidiaries, provides information technology products and services, and systems integration services in the People's Republic of China. It offers consulting, development, implementation, and maintenance services for technology systems, which include software and hardware peripherals for computing, communication, and data exchanges related to general business application, as well as specialty fields of medical, security, military, and homeland defense applications. The company also involves in the prototype development of security systems and original equipment manufacturer sourcing for the production of hardware. In addition, it engages in the resale of IT products, including notebook and desktop computers, printers, servers, network equipment, as well as operating systems, database, middleware, and application software. Further, the company manufactures wireless communication terminals, including GSM, GSM/GPRS modules, GPS modules, GPS trackers, and personal navigation devices. It has a strategic partnership with Gaozhi Science and Technology Development, LTD. to develop and distribute high technology products and services. The company was formerly known as NewMarket China, Inc. and changed its name to China Crescent Enterprises, Inc. in June 2008. China Crescent Enterprises, Inc. was founded in 1983 and is headquartered in Dallas, Texas. China Crescent Enterprises, Inc. is a subsidiary of NewMarket Technology, Inc.

About TransAct Technologies

TransAct Technologies Incorporated designs, develops, and markets transaction-based and specialty printers and terminals in the United States and internationally. It offers thermal printers and terminals to generate labels, coupons, and transaction records, such as receipts, tickets, and other documents. The company also provides consumable products, including POS receipt paper, inkjet cartridges, ribbons, and other printing supplies, as well as replacement parts and accessories; and maintenance and repair services. In addition, it offers EPICENTRAL print system, a software solution that enables casino operators to create promotional coupons and marketing messages, and print them at the slot machine; and technical support services, as well as spare parts and accessories. Further, the company provides BOHA! terminal that combines hardware and software components in a device that includes an operating system, touchscreen, and one or two thermal print mechanisms. It markets its products under the TransAct, BOHA!, AccuDate, Ithaca, and EPICENTRAL brands for food service technology, point of sale automation, and casino and gaming markets. The company sells its products to original equipment manufacturers, value-added resellers, and distributors, as well as directly to end-users through its Webstore transactsupplies.com. TransAct Technologies Incorporated was incorporated in 1996 and is headquartered in Hamden, Connecticut.