Scarborough Advisors LLC Purchases New Position in Procter & Gamble Company (The) $PG

Scarborough Advisors LLC acquired a new position in shares of Procter & Gamble Company (The) (NYSE:PG) during the first quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The firm acquired 17,491 shares of the company’s stock, valued at approximately $2,526,000.

Several other large investors have also modified their holdings of PG. Carson Advisory Inc. raised its stake in Procter & Gamble by 0.5% during the 4th quarter. Carson Advisory Inc. now owns 12,124 shares of the company’s stock worth $1,738,000 after acquiring an additional 65 shares in the last quarter. Trilogy Capital Inc. boosted its stake in Procter & Gamble by 1.1% in the fourth quarter. Trilogy Capital Inc. now owns 6,289 shares of the company’s stock valued at $901,000 after acquiring an additional 67 shares in the last quarter. Cary Street Partners Investment Advisory LLC boosted its stake in Procter & Gamble by 1.8% in the fourth quarter. Cary Street Partners Investment Advisory LLC now owns 3,829 shares of the company’s stock valued at $549,000 after acquiring an additional 67 shares in the last quarter. Lorne Steinberg Wealth Management Inc. grew its holdings in shares of Procter & Gamble by 2.7% during the fourth quarter. Lorne Steinberg Wealth Management Inc. now owns 2,623 shares of the company’s stock worth $376,000 after purchasing an additional 68 shares during the last quarter. Finally, Grant Street Asset Management Inc. increased its position in shares of Procter & Gamble by 2.7% during the fourth quarter. Grant Street Asset Management Inc. now owns 2,627 shares of the company’s stock worth $376,000 after purchasing an additional 69 shares in the last quarter. Institutional investors and hedge funds own 65.77% of the company’s stock.

Procter & Gamble Trading Down 0.1%

Shares of PG stock opened at $149.84 on Monday. The company has a market capitalization of $348.92 billion, a P/E ratio of 21.91, a price-to-earnings-growth ratio of 7.46 and a beta of 0.39. The company has a current ratio of 0.73, a quick ratio of 0.53 and a debt-to-equity ratio of 0.44. The business’s 50 day moving average is $146.80 and its two-hundred day moving average is $148.56. Procter & Gamble Company has a twelve month low of $137.62 and a twelve month high of $167.25.

Procter & Gamble (NYSE:PG) last released its quarterly earnings results on Friday, April 24th. The company reported $1.59 EPS for the quarter, topping the consensus estimate of $1.56 by $0.03. Procter & Gamble had a return on equity of 32.00% and a net margin of 19.16%.The business had revenue of $21.23 billion during the quarter, compared to analysts’ expectations of $21.52 billion. During the same quarter in the prior year, the business earned $1.54 earnings per share. The company’s quarterly revenue was up 7.4% compared to the same quarter last year. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. Equities analysts forecast that Procter & Gamble Company will post 6.88 EPS for the current year.

Procter & Gamble Announces Dividend

The company also recently announced a quarterly dividend, which will be paid on Monday, August 17th. Stockholders of record on Friday, July 24th will be issued a $1.0885 dividend. The ex-dividend date of this dividend is Friday, July 24th. This represents a $4.35 annualized dividend and a dividend yield of 2.9%. Procter & Gamble’s payout ratio is presently 63.60%.

Analyst Upgrades and Downgrades

A number of brokerages recently issued reports on PG. Weiss Ratings reissued a “hold (c)” rating on shares of Procter & Gamble in a research report on Wednesday, June 24th. Morgan Stanley reduced their price objective on Procter & Gamble from $175.00 to $166.00 and set an “overweight” rating for the company in a research note on Wednesday, April 22nd. Jefferies Financial Group increased their price objective on Procter & Gamble from $177.00 to $179.00 and gave the company a “buy” rating in a report on Friday, June 26th. BMO Capital Markets raised their target price on shares of Procter & Gamble from $169.00 to $170.00 and gave the stock an “outperform” rating in a research report on Monday, June 29th. Finally, Erste Group Bank downgraded shares of Procter & Gamble from a “buy” rating to a “hold” rating in a research report on Tuesday, March 24th. Twelve analysts have rated the stock with a Buy rating and nine have assigned a Hold rating to the company. According to MarketBeat, Procter & Gamble currently has an average rating of “Moderate Buy” and a consensus price target of $161.42.

Procter & Gamble News Summary

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Procter & Gamble’s long dividend track record remains a key support for the stock, with the company having raised its payout for 70 consecutive years, reinforcing its status as a dependable income name. Article title
• Positive Sentiment: JPMorgan kept an overweight rating on PG while only trimming its price target to $162 from $164, signaling continued upside expectations from current levels. Article title
• Positive Sentiment: Some commentary says PG still screens as undervalued and could benefit from planned cuts to as many as 7,000 non-manufacturing roles, which may improve margins over time. Article title
• Neutral Sentiment: Erste Group slightly lowered its FY2026 and FY2027 earnings estimates, but the changes were minimal and its full-year FY2026 forecast still matches consensus. Article title
• Neutral Sentiment: UBS said consumer-staple companies likely had another “tricky” quarter, which suggests a challenging operating backdrop for PG and peers rather than a company-specific setback. Article title
• Negative Sentiment: The stock is also being pressured by a broader risk-off move and weakness in equities, including a selloff in growth/AI-related names that has pushed some investors back toward defensive stocks like PG. Article title

Procter & Gamble Profile

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.