BellRing Brands (NYSE:BRBR) vs. General Mills (NYSE:GIS) Financial Analysis

BellRing Brands (NYSE:BRBR) and General Mills (NYSE:GIS) are both consumer staples companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, institutional ownership, earnings, risk, analyst recommendations, dividends and valuation.

Earnings & Valuation

This table compares BellRing Brands and General Mills”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
BellRing Brands	$2.32 billion	0.42	$216.20 million	$1.29	6.52
General Mills	$19.49 billion	0.92	$2.30 billion	$4.09	8.24

General Mills has higher revenue and earnings than BellRing Brands. BellRing Brands is trading at a lower price-to-earnings ratio than General Mills, indicating that it is currently the more affordable of the two stocks.

Analyst Ratings

This is a breakdown of recent ratings and target prices for BellRing Brands and General Mills, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
BellRing Brands	2	8	9	0	2.37
General Mills	7	10	4	0	1.86

BellRing Brands presently has a consensus price target of $22.47, suggesting a potential upside of 166.95%. General Mills has a consensus price target of $39.39, suggesting a potential upside of 16.83%. Given BellRing Brands’ stronger consensus rating and higher possible upside, equities research analysts clearly believe BellRing Brands is more favorable than General Mills.

Institutional & Insider Ownership

95.0% of BellRing Brands shares are held by institutional investors. Comparatively, 75.7% of General Mills shares are held by institutional investors. 1.5% of BellRing Brands shares are held by insiders. Comparatively, 0.3% of General Mills shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Risk & Volatility

BellRing Brands has a beta of 0.56, indicating that its stock price is 44% less volatile than the S&P 500. Comparatively, General Mills has a beta of -0.03, indicating that its stock price is 103% less volatile than the S&P 500.

Profitability

This table compares BellRing Brands and General Mills’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
BellRing Brands	6.78%	-44.06%	19.42%
General Mills	12.05%	19.19%	5.48%

About BellRing Brands

BellRing Brands, Inc., together with its subsidiaries, provides various nutrition products in the United States. The company offers ready-to-drink (RTD) protein shakes, other RTD beverages, powders, nutrition bars, and other products primarily under the Premier Protein and Dymatize brands. It distributes its products through club, food, drug, mass, eCommerce, specialty, and convenience channels. BellRing Brands, Inc. was incorporated in 2019 and is headquartered in Saint Louis, Missouri.

About General Mills

General Mills, Inc. manufactures and markets branded consumer foods worldwide. The company operates through four segments: North America Retail; International; Pet; and North America Foodservice. It offers grain, ready-to-eat cereals, refrigerated yogurt, soup, meal kits, refrigerated and frozen dough products, dessert and baking mixes, bakery flour, frozen pizza and pizza snacks, snack bars, fruit and savory snacks, ice cream and frozen desserts, unbaked and fully baked frozen dough products, frozen hot snacks, ethnic meals, side dish mixes, frozen breakfast and entrees, nutrition bars, and frozen and shelf-stable vegetables. The company also manufactures and markets pet food products, including dog and cat food; and operates ice cream parlors. It markets its products under the Annie’s, Betty Crocker, Bisquick, Blue Buffalo, Bugles, Cascadian Farm, Cheerios, Chex, Cinnamon Toast Crunch, Cocoa Puffs, Cookie Crisp, Dunkaroos, Edgard & Cooper, Fiber One, Fruit by the Foot, Fruit Gushers, Fruit Roll-Ups, Gardetto’s, Gold Medal, Golden Grahams, Häagen-Dazs, Kitano, Kix, Lärabar, Latina, Lucky Charms, Muir Glen, Nature Valley, Nudges, Oatmeal Crisp, Old El Paso, Pillsbury, Progresso, Tastefuls, Total, Totino’s , Trix, True Chews, True Solutions, Wanchai Ferry, Wheaties, Wilderness, and Yoki brands. The company sells its products to grocery stores, mass merchandisers, membership stores, natural food chains, drug, dollar and discount chains, e-commerce retailers, commercial and noncommercial foodservice distributors and operators, restaurants, convenience stores, and pet specialty stores. General Mills, Inc. was founded in 1866 and is headquartered in Minneapolis, Minnesota.