Roku, Inc. (NASDAQ:ROKU – Get Free Report) insider Gilbert Fuchsberg sold 4,376 shares of Roku stock in a transaction on Tuesday, June 2nd. The stock was sold at an average price of $127.26, for a total value of $556,889.76. Following the transaction, the insider directly owned 51,099 shares of the company’s stock, valued at $6,502,858.74. This trade represents a 7.89% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.
Gilbert Fuchsberg also recently made the following trade(s):
- On Friday, May 1st, Gilbert Fuchsberg sold 9,593 shares of Roku stock. The stock was sold at an average price of $125.52, for a total value of $1,204,113.36.
Roku Price Performance
Shares of ROKU opened at $122.20 on Thursday. The stock has a market cap of $18.02 billion, a PE ratio of 91.88 and a beta of 2.06. The stock’s 50-day moving average is $114.17 and its two-hundred day moving average is $104.85. Roku, Inc. has a 12 month low of $72.75 and a 12 month high of $133.46.
Key Roku News
Here are the key news stories impacting Roku this week:
- Positive Sentiment: Roku was highlighted in a bullish article that said the company is now in 100 million households worldwide and is positioning itself as a key destination for live sports content, including the addition of FOX One ahead of major World Cup coverage. Article Title
- Positive Sentiment: Investor sentiment remains supported by Roku’s recent earnings beat, with the company previously reporting stronger-than-expected revenue and EPS, which continues to reinforce the growth story behind the stock.
- Neutral Sentiment: Roku presented at the 2026 Evercore Global TMT Conference, which may have helped keep investor focus on the company’s growth strategy and outlook. Article Title
- Negative Sentiment: Several Roku insiders, including an SVP, CAO, director, and other executives, filed stock sales totaling thousands of shares. The sales were made under pre-arranged 10b5-1 plans and for tax withholding, but insider selling can still weigh on sentiment. Article Title
- Negative Sentiment: Broader market pressure on growth stocks also hurt Roku, as rising Treasury yields compressed valuations and geopolitical uncertainty clouded the advertising outlook, both of which are important for a company tied to ad spending. Article Title
Wall Street Analysts Forecast Growth
Several research firms have recently commented on ROKU. UBS Group set a $170.00 price target on shares of Roku in a research report on Thursday, May 28th. Wedbush raised their price objective on shares of Roku from $140.00 to $155.00 and gave the company an “outperform” rating in a research report on Friday, May 1st. Oppenheimer raised their price objective on Roku from $105.00 to $120.00 and gave the stock an “outperform” rating in a research note on Friday, February 13th. Susquehanna raised their target price on shares of Roku from $130.00 to $160.00 and gave the stock a “positive” rating in a report on Friday, May 1st. Finally, Zacks Research cut Roku from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, April 14th. Twenty-two analysts have rated the stock with a Buy rating and four have issued a Hold rating to the company. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus target price of $145.29.
Check Out Our Latest Analysis on ROKU
Hedge Funds Weigh In On Roku
Large investors have recently made changes to their positions in the business. Blue Trust Inc. raised its holdings in Roku by 680.0% in the 4th quarter. Blue Trust Inc. now owns 234 shares of the company’s stock valued at $25,000 after acquiring an additional 204 shares in the last quarter. Aventura Private Wealth LLC acquired a new position in Roku in the 4th quarter valued at approximately $26,000. Bayban raised its holdings in Roku by 1,300.0% in the 1st quarter. Bayban now owns 280 shares of the company’s stock valued at $26,000 after acquiring an additional 260 shares in the last quarter. WPG Advisers LLC acquired a new position in Roku in the 4th quarter valued at approximately $31,000. Finally, Safe Harbor Fiduciary LLC acquired a new position in Roku in the 4th quarter valued at approximately $31,000. Institutional investors and hedge funds own 86.30% of the company’s stock.
Roku Company Profile
Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.
At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.
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