ITV (OTCMKTS:ITVPY) Shares Down 8.8% – Should You Sell?

Itv Plc. (OTCMKTS:ITVPY) shares traded down 8.8% during mid-day trading on Friday . The company traded as low as $10.06 and last traded at $10.0750. 13,099 shares were traded during trading, an increase of 32% from the average session volume of 9,893 shares. The stock had previously closed at $11.0499.

Wall Street Analyst Weigh In

Separately, Kepler Capital Markets upgraded shares of ITV from a “hold” rating to a “strong-buy” rating in a research note on Friday, March 6th. One analyst has rated the stock with a Strong Buy rating and one has assigned a Hold rating to the company’s stock. According to MarketBeat, the stock has a consensus rating of “Buy”.

ITV Stock Performance

The business’s 50 day moving average price is $10.60 and its 200-day moving average price is $10.69. The company has a debt-to-equity ratio of 0.24, a quick ratio of 0.83 and a current ratio of 1.29.

ITV Company Profile

ITV plc is a United Kingdom–based broadcasting and media production company best known for its portfolio of free-to-air television channels, including ITV, ITV2, ITV3, ITV4 and CITV. The company generates revenue primarily through advertising sales across its broadcast network and digital platforms. In addition to traditional linear broadcasting, ITV offers on-demand and catch-up services via its streaming portal, providing viewers access to drama, entertainment, reality and sports programming.

Through its production arm, ITV Studios, the company develops, produces and distributes original content for both its own channels and third-party broadcasters and streaming platforms.