Tilray Brands (NASDAQ:TLRY) Stock Sees Heavy Call Option Buying

Tilray Brands, Inc. (NASDAQ:TLRY) was the recipient of unusually large options trading activity on Friday. Investors purchased 16,801 call options on the company. This is an increase of 83% compared to the average volume of 9,188 call options.

Tilray Brands Trading Down 4.2%

Shares of TLRY stock opened at $2.53 on Friday. Tilray Brands has a 52-week low of $2.48 and a 52-week high of $15.70. The company has a current ratio of 1.88, a quick ratio of 1.11 and a debt-to-equity ratio of 0.17. The stock has a fifty day simple moving average of $3.79 and a two-hundred day simple moving average of $5.51.

Tilray Brands (NASDAQ:TLRY) last released its quarterly earnings data on Thursday, October 8th. The company reported ($0.02) earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.18) by $0.16. The firm had revenue of $257.15 million for the quarter, compared to analysts’ expectations of $266.26 million. Tilray Brands had a negative net margin of 16.91% and a negative return on equity of 10.39%. As a group, analysts forecast that Tilray Brands will post -0.52 earnings per share for the current fiscal year.

Insider Buying and Selling

In other news, CFO Carl Merton purchased 10,000 shares of the business’s stock in a transaction on Tuesday, August 4th. The stock was purchased at an average cost of $4.62 per share, with a total value of $46,200.00. Following the acquisition, the chief financial officer directly owned 139,753 shares in the company, valued at approximately $645,658.86. This trade represents a 7.71% increase in their ownership of the stock. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Over the last ninety days, insiders have acquired 15,000 shares of company stock valued at $69,225. 1.60% of the stock is owned by company insiders.

Institutional Trading of Tilray Brands

Several institutional investors and hedge funds have recently made changes to their positions in TLRY. Integrated Wealth Concepts LLC bought a new position in Tilray Brands in the 2nd quarter worth about $27,000. Deutsche Bank AG purchased a new position in shares of Tilray Brands during the second quarter worth approximately $44,000. Corient Private Wealth LP bought a new stake in shares of Tilray Brands during the second quarter valued at approximately $53,000. Essential Partners LLC boosted its holdings in shares of Tilray Brands by 110,137.5% in the first quarter. Essential Partners LLC now owns 8,819 shares of the company’s stock valued at $57,000 after purchasing an additional 8,811 shares during the period. Finally, Centaurus Financial Inc. purchased a new stake in shares of Tilray Brands in the second quarter valued at approximately $58,000. 9.35% of the stock is currently owned by institutional investors.

Key Headlines Impacting Tilray Brands

Here are the key news stories impacting Tilray Brands this week:

• Positive Sentiment: Tilray completed the consolidation of its U.S. brewing operations from 10 facilities to six and is pursuing additional savings in manufacturing, logistics, warehousing and procurement. Management expects approximately $20 million in annualized cost savings by fiscal 2028 and reaffirmed fiscal 2027 adjusted EBITDA guidance of $68 million to $75 million. Tilray Brands Announces Next Phase of Beverage Transformation
• Positive Sentiment: The planned Carlsberg U.S. partnership, beginning January 1, 2027, is expected to add beverage volume through Tilray’s existing production and distribution network. Tilray is targeting one million cases in first-year sales, while Jefferies raised its price target to $13 from $12 and cited potential higher-return growth. Tilray’s beverage business poised for volume growth as Carlsberg deal date nears
• Positive Sentiment: Options activity was unusually elevated, with traders purchasing 16,801 call options—83% above average call volume. This may indicate increased speculative interest or bullish positioning, although it does not guarantee sustained buying in the shares.
• Neutral Sentiment: Tilray subsidiary Breckenridge Distillery launched a limited-edition bourbon with the University of Denver. The product supports hockey scholarships, but its likely financial impact on Tilray is limited. Breckenridge Distillery and University of Denver Athletics Release Limited-Edition Whiskey
• Neutral Sentiment: A comparison of Canopy Growth and Tilray highlights the companies’ quarterly revenue scale and consistency, but the available report details do not identify a specific new change to Tilray’s outlook. Canopy Growth vs. Tilray Brands: Quarterly Revenue Scale and Consistency in Cannabis

Wall Street Analysts Forecast Growth

TLRY has been the subject of a number of research reports. TD Securities raised shares of Tilray Brands to a “strong-buy” rating in a report on Friday, July 31st. Canaccord Genuity Group lowered their price target on shares of Tilray Brands from $4.50 to $4.00 and set a “hold” rating for the company in a research note on Friday, October 9th. Wall Street Zen lowered shares of Tilray Brands from a “hold” rating to a “sell” rating in a research report on Saturday, August 1st. ATB Cormark Capital Markets decreased their target price on shares of Tilray Brands from $8.00 to $6.00 and set a “hold” rating for the company in a research note on Monday, September 21st. Finally, Zacks Research downgraded shares of Tilray Brands from a “hold” rating to a “strong sell” rating in a research report on Tuesday, September 29th. One equities research analyst has rated the stock with a Strong Buy rating, three have issued a Buy rating, two have issued a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat, the stock currently has an average rating of “Hold” and a consensus target price of $5.90.

Tilray Brands Company Profile

Tilray Brands, Inc is a global consumer packaged goods company operating across the cannabis, beverage alcohol, wellness and distribution sectors. Its cannabis business includes adult-use and medical cannabis products such as dried flower, pre-rolls, vapes, concentrates, edibles and beverages, marketed under brands including Good Supply, RIFF and Broken Coast.

The company also owns and operates beverage alcohol businesses, including SweetWater Brewing Company, Montauk Brewing Company, Alpine Beer Company, Green Flash Brewing Co and Blue Point Brewing Company.