SoFi Technologies (NASDAQ:SOFI) Stock Price Down 3.6% – Should You Sell?

SoFi Technologies, Inc. (NASDAQ:SOFI)’s share price traded down 3.6% during trading on Friday. The stock traded as low as $14.33 and last traded at $14.55. 57,681,524 shares traded hands during trading, a decline of 10% from the average session volume of 64,079,254 shares. The stock had previously closed at $15.09.

Key Stories Impacting SoFi Technologies

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi has delivered record loan originations, deposits, and member growth. One analyst believes the stock could potentially double in 2027 if the company converts that operating momentum into sustained earnings growth. SoFi Technologies Imploded in 2026
• Positive Sentiment: SoFi’s banking charter and strong deposit base provide balance-sheet flexibility and support lending activity. Lending remains the company’s largest adjusted gross-profit contributor, accounting for about 57%. SoFi: The Market Will Wake Up From Its Hangover Eventually
• Positive Sentiment: Options activity showed elevated investor interest, with roughly 451,000 call contracts purchased—about 26% above average—indicating that some traders are positioning for a rebound.
• Neutral Sentiment: The stock’s roughly 46% annual decline has created a potential valuation opportunity, but investors are waiting for third-quarter results and clearer evidence that growth and profitability can withstand the rate environment. SoFi Stock Is Down 46% Over the Past Year
• Negative Sentiment: Higher interest rates are increasing funding costs and making loans less attractive, testing the investment case for SoFi and potentially weighing on lending demand and margins. Rising Rate Pressure Tests the Case For SoFi Stock
• Negative Sentiment: Analysts expect revenue growth to moderate to just above 20% by fiscal 2028, raising concerns that SoFi’s premium growth narrative is fading.
• Negative Sentiment: Wall Street brokerages have generally rated the stock “Hold,” limiting near-term support from analyst upgrades. SoFi Stock Rated Hold
• Negative Sentiment: Technical analysts warn that recent rebounds could represent a “dead cat bounce,” suggesting continued downside risk until the stock establishes a durable uptrend. SOFI Rally Could Be a Dead Cat Bounce

Wall Street Analysts Forecast Growth

SOFI has been the topic of a number of research analyst reports. Weiss Ratings downgraded shares of SoFi Technologies from a “hold (c)” rating to a “hold (c-)” rating in a report on Tuesday, October 6th. The Goldman Sachs Group set a $15.00 price target on shares of SoFi Technologies in a research report on Tuesday. Morgan Stanley dropped their price target on SoFi Technologies from $16.00 to $15.00 and set an “underweight” rating for the company in a research note on Thursday, July 30th. Truist Financial raised their target price on shares of SoFi Technologies from $18.00 to $19.00 and gave the company a “hold” rating in a research note on Wednesday, August 12th. Finally, Mizuho decreased their price objective on shares of SoFi Technologies from $29.00 to $22.00 and set an “outperform” rating for the company in a report on Friday, July 31st. Two analysts have rated the stock with a Strong Buy rating, nine have assigned a Buy rating, eleven have given a Hold rating and three have issued a Sell rating to the company. Based on data from MarketBeat.com, the company presently has a consensus rating of “Hold” and a consensus target price of $22.20.

SoFi Technologies Price Performance

The company has a debt-to-equity ratio of 0.30, a quick ratio of 0.10 and a current ratio of 0.74. The firm has a market capitalization of $18.79 billion, a P/E ratio of 30.31, a P/E/G ratio of 0.83 and a beta of 2.33. The stock’s 50 day simple moving average is $17.17 and its 200 day simple moving average is $17.12.

SoFi Technologies (NASDAQ:SOFI) last issued its quarterly earnings results on Wednesday, July 29th. The company reported $0.12 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.11 by $0.01. The business had revenue of $1.21 billion for the quarter, compared to analyst estimates of $1.11 billion. SoFi Technologies had a net margin of 14.78% and a return on equity of 6.22%. SoFi Technologies’s revenue for the quarter was up 42.5% compared to the same quarter last year. During the same quarter in the prior year, the business posted $0.08 EPS. SoFi Technologies has set its FY 2026 guidance at 0.600-0.600 EPS. As a group, analysts expect that SoFi Technologies, Inc. will post 0.60 earnings per share for the current fiscal year.

Insider Activity at SoFi Technologies

In other news, CTO Jeremy Rishel sold 18,624 shares of the firm’s stock in a transaction dated Monday, September 21st. The stock was sold at an average price of $17.50, for a total transaction of $325,920.00. Following the sale, the chief technology officer owned 912,650 shares of the company’s stock, valued at approximately $15,971,375. This trade represents a 2.00% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, EVP Kelli Keough sold 10,203 shares of the business’s stock in a transaction dated Monday, September 21st. The shares were sold at an average price of $16.99, for a total value of $173,348.97. Following the completion of the sale, the executive vice president directly owned 408,073 shares of the company’s stock, valued at $6,933,160.27. The trade was a 2.44% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders have sold 51,067 shares of company stock worth $890,716. Corporate insiders own 2.50% of the company’s stock.

Institutional Investors Weigh In On SoFi Technologies

A number of institutional investors have recently added to or reduced their stakes in the business. BlackRock Inc. acquired a new position in shares of SoFi Technologies in the second quarter worth $1,298,925,000. Bank of America Corp DE acquired a new position in shares of SoFi Technologies during the 2nd quarter valued at $163,808,000. D.A. Davidson & CO. raised its holdings in shares of SoFi Technologies by 22.2% during the 1st quarter. D.A. Davidson & CO. now owns 267,848 shares of the company’s stock valued at $4,253,000 after buying an additional 48,682 shares during the period. Illinois Municipal Retirement Fund boosted its holdings in SoFi Technologies by 24.7% in the 1st quarter. Illinois Municipal Retirement Fund now owns 189,849 shares of the company’s stock worth $3,015,000 after acquiring an additional 37,554 shares during the period. Finally, Clare Market Investments LLC purchased a new stake in shares of SoFi Technologies during the first quarter valued at approximately $570,000. Hedge funds and other institutional investors own 38.43% of the company’s stock.

About SoFi Technologies

SoFi Technologies, Inc is a financial technology company that provides digital financial services through its SoFi platform. Founded in 2011 as a student-loan refinancing business, the company has expanded into a broader digital banking and personal-finance provider serving consumers primarily in the United States.

SoFi offers products including personal loans, student-loan refinancing, home loans, checking and savings accounts, credit cards, investment accounts, and financial-planning tools.