HubSpot (NYSE:HUBS) Director Brian Halligan Sells 8,500 Shares

HubSpot, Inc. (NYSE:HUBS) Director Brian Halligan sold 8,500 shares of the business’s stock in a transaction dated Tuesday, September 15th. The stock was sold at an average price of $245.64, for a total transaction of $2,087,940.00. Following the completion of the transaction, the director directly owned 68,000 shares in the company, valued at $16,703,520. This trade represents a 11.11% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link.

Brian Halligan also recently made the following trade(s):

• On Tuesday, August 18th, Brian Halligan sold 8,500 shares of HubSpot stock. The stock was sold at an average price of $219.50, for a total transaction of $1,865,750.00.
• On Tuesday, July 21st, Brian Halligan sold 8,500 shares of HubSpot stock. The stock was sold at an average price of $221.09, for a total transaction of $1,879,265.00.

HubSpot Stock Performance

HUBS stock traded down $6.70 during mid-day trading on Thursday, hitting $229.76. The company had a trading volume of 1,834,684 shares, compared to its average volume of 1,770,514. The firm has a market cap of $11.46 billion, a PE ratio of 81.19, a price-to-earnings-growth ratio of 2.61 and a beta of 1.18. HubSpot, Inc. has a 12 month low of $169.63 and a 12 month high of $525.51. The stock’s fifty day moving average price is $231.20 and its two-hundred day moving average price is $224.24.

HubSpot (NYSE:HUBS) last issued its quarterly earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.02 by $0.24. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. The company had revenue of $911.74 million during the quarter, compared to analyst estimates of $898.31 million. During the same quarter last year, the business posted $2.19 EPS. HubSpot’s quarterly revenue was up 19.8% compared to the same quarter last year. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. Equities analysts anticipate that HubSpot, Inc. will post 4.56 earnings per share for the current year.

Institutional Trading of HubSpot

Several institutional investors and hedge funds have recently bought and sold shares of the company. BlackRock Inc. bought a new stake in HubSpot during the second quarter valued at $631,386,000. Arrowstreet Capital Limited Partnership grew its position in HubSpot by 352.1% during the first quarter. Arrowstreet Capital Limited Partnership now owns 903,559 shares of the software maker’s stock worth $220,559,000 after buying an additional 703,706 shares in the last quarter. Capital World Investors bought a new position in HubSpot in the 4th quarter worth about $259,930,000. Connor Clark & Lunn Investment Management Ltd. bought a new position in HubSpot in the 2nd quarter worth about $112,671,000. Finally, Norges Bank purchased a new stake in shares of HubSpot in the 4th quarter valued at about $156,743,000. 90.39% of the stock is currently owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

A number of brokerages have recently commented on HUBS. KeyCorp dropped their price target on HubSpot from $290.00 to $285.00 and set an “overweight” rating on the stock in a research report on Thursday, August 6th. BTIG Research decreased their price objective on HubSpot from $300.00 to $250.00 and set a “buy” rating for the company in a report on Thursday, August 6th. The Goldman Sachs Group set a $276.00 price objective on HubSpot in a research note on Thursday, August 6th. Capital One Financial set a $206.00 price objective on shares of HubSpot and gave the company an “equal weight” rating in a report on Thursday, August 6th. Finally, UBS Group reiterated a “hold” rating on shares of HubSpot in a research report on Thursday. Fifteen equities research analysts have rated the stock with a Buy rating, sixteen have issued a Hold rating and two have assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company currently has an average rating of “Hold” and an average target price of $271.90.

HubSpot News Summary

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: HubSpot unveiled a major AI platform expansion centered on its new Breeze Assistant, a self-updating Smart CRM and Marketing Studio. The products are designed to use company-specific “Growth Context” to help AI agents automate tasks and improve marketing, sales and customer-service outcomes. HubSpot Fall 2026 product release
• Positive Sentiment: The company deepened its partnership with OpenAI, expanding tools for small and midsize businesses. HubSpot said its ChatGPT connector has seen strong adoption, including 250% weekly-activity growth, supporting the case that AI integration could increase platform engagement and customer value. HubSpot and OpenAI partnership
• Positive Sentiment: HubSpot is integrating ChatGPT Ads with its CRM platform, allowing customer and marketing data to inform advertising within ChatGPT. As an early CRM participant, HubSpot could gain product differentiation and additional opportunities to help customers reach users through emerging AI-based channels. HubSpot integrates CRM data with ChatGPT Ads
• Neutral Sentiment: Recent analysis highlighted strong cash-flow growth, rising revenue and margins, but questioned how durable the momentum will be given intense competition and HubSpot’s elevated valuation. HUBS cash-flow analysis
• Negative Sentiment: The shares had already fallen in the prior session, suggesting investors may be taking profits or demanding clearer evidence that the AI rollout will translate into accelerating financial results. HubSpot’s high earnings multiple leaves the stock particularly sensitive to execution, competition and any slowdown in growth.

HubSpot Company Profile

HubSpot, Inc develops cloud-based customer relationship management (CRM) and marketing software for businesses. Its platform is designed to help organizations attract prospects, manage customer interactions, close sales and provide ongoing service through an integrated set of tools.

The company’s products include Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub and Commerce Hub. These offerings support marketing automation, sales engagement, customer support, content management, data integration, payments and other commercial activities.