Peak Asset Management LLC Takes Position in Salesforce Inc. $CRM

Peak Asset Management LLC bought a new position in Salesforce Inc. (NYSE:CRM) during the 2nd quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm bought 36,928 shares of the CRM provider’s stock, valued at approximately $5,785,000. Salesforce comprises approximately 0.9% of Peak Asset Management LLC’s portfolio, making the stock its 27th largest position.

Other institutional investors and hedge funds have also recently bought and sold shares of the company. Fiduciary Financial Advisors purchased a new position in shares of Salesforce in the 2nd quarter worth $135,000. Manning & Napier Advisors LLC acquired a new position in Salesforce during the second quarter valued at approximately $26,000. Brandywine Managers LLC purchased a new stake in Salesforce during the second quarter worth approximately $1,083,000. L2 Asset Management LLC purchased a new stake in Salesforce during the second quarter worth approximately $709,000. Finally, Vega Investment Solutions purchased a new stake in Salesforce during the 2nd quarter worth $166,000. Institutional investors and hedge funds own 80.43% of the company’s stock.

Analysts Set New Price Targets

CRM has been the topic of several research reports. DA Davidson cut their price objective on Salesforce from $200.00 to $175.00 and set a “neutral” rating on the stock in a research report on Thursday, May 28th. Canaccord Genuity Group reiterated a “buy” rating and issued a $225.00 price target on shares of Salesforce in a report on Tuesday, June 16th. Guggenheim restated a “buy” rating and issued a $228.00 target price on shares of Salesforce in a research note on Thursday, August 20th. The Goldman Sachs Group began coverage on Salesforce in a report on Thursday, June 18th. They issued a “neutral” rating on the stock. Finally, Citizens Jmp restated a “market outperform” rating and set a $315.00 price objective on shares of Salesforce in a research note on Thursday, May 28th. Two equities research analysts have rated the stock with a Strong Buy rating, twenty-five have assigned a Buy rating, seventeen have assigned a Hold rating and three have assigned a Sell rating to the stock. According to MarketBeat, the stock presently has a consensus rating of “Moderate Buy” and an average price target of $249.87.

Key Headlines Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: BTIG Research reaffirmed its Buy rating and set a $255 price target, implying substantial upside from recent trading levels. The bullish view reflects confidence in Salesforce’s AI opportunity and earnings outlook. Benzinga article
• Positive Sentiment: One analyst argues Salesforce remains undervalued, citing its AI-enabled growth potential, modest valuation and significant share repurchases. The company’s reported $27.5 billion buyback has reduced shares outstanding and could provide support for earnings per share and the stock. Salesforce Forcing Itself Higher Through Massive Buybacks And AI-Led Growth
• Positive Sentiment: Analysts expect AI cloud demand, acquisitions and disciplined spending to support second-quarter results, with revenue growth forecast at approximately 10.6%. Salesforce is also being discussed as a potential beneficiary of broader enterprise AI adoption. Salesforce Set to Report Q2 Earnings
• Neutral Sentiment: Salesforce has rallied toward the $210 area and is testing a resistance zone near its June high. A strong earnings reaction could determine whether the recent advance continues or stalls. Salesforce Stock Hits a Crucial Resistance Ahead of Earnings
• Negative Sentiment: The main risk is that Salesforce’s earnings report fails to demonstrate a meaningful sales-growth reacceleration. Analysts and investors remain cautious about slower software growth, elevated AI expectations and the possibility that the broader AI trade could weaken. Salesforce Earnings Due: Will Sales Growth Reacceleration Hold Up?

Salesforce Stock Performance

Shares of NYSE CRM opened at $209.19 on Tuesday. Salesforce Inc. has a 12-month low of $146.32 and a 12-month high of $269.11. The company has a market cap of $171.32 billion, a PE ratio of 24.21, a P/E/G ratio of 1.13 and a beta of 1.16. The stock has a 50 day simple moving average of $175.23 and a 200-day simple moving average of $181.44. The company has a current ratio of 0.79, a quick ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last announced its earnings results on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share for the quarter, beating the consensus estimate of $3.13 by $0.75. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The firm had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. During the same quarter in the previous year, the business earned $2.58 EPS. The firm’s revenue for the quarter was up 13.3% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, equities research analysts forecast that Salesforce Inc. will post 10.27 EPS for the current year.

Salesforce Announces Dividend

The business also recently declared a quarterly dividend, which was paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th were paid a $0.44 dividend. This represents a $1.76 dividend on an annualized basis and a dividend yield of 0.8%. The ex-dividend date of this dividend was Thursday, June 11th. Salesforce’s dividend payout ratio is currently 20.37%.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.