Honest (NASDAQ:HNST) Insider Curtiss James Bruce III Sells 3,129 Shares

The Honest Company, Inc. (NASDAQ:HNST) insider Curtiss James Bruce III sold 3,129 shares of Honest stock in a transaction on Thursday, August 20th. The shares were sold at an average price of $4.99, for a total value of $15,613.71. Following the completion of the transaction, the insider owned 582,986 shares of the company’s stock, valued at approximately $2,909,100.14. This trade represents a 0.53% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Honest Stock Performance

Shares of HNST traded up $0.15 during midday trading on Monday, hitting $5.20. The company had a trading volume of 2,778,794 shares, compared to its average volume of 1,883,129. The Honest Company, Inc. has a 1 year low of $2.07 and a 1 year high of $5.84. The firm has a market capitalization of $572.41 million, a P/E ratio of -47.27 and a beta of 2.12. The company’s 50-day simple moving average is $4.09 and its 200-day simple moving average is $3.37.

Honest (NASDAQ:HNST) last released its earnings results on Wednesday, August 5th. The company reported $0.04 earnings per share for the quarter, topping analysts’ consensus estimates of $0.01 by $0.03. Honest had a negative net margin of 3.56% and a positive return on equity of 4.31%. The firm had revenue of $80.19 million for the quarter, compared to analyst estimates of $77.83 million. Equities analysts predict that The Honest Company, Inc. will post 0.05 earnings per share for the current fiscal year.

Analysts Set New Price Targets

A number of brokerages recently issued reports on HNST. Telsey Advisory Group upped their price target on Honest from $4.00 to $5.00 and gave the company a “market perform” rating in a report on Thursday, August 6th. Weiss Ratings raised shares of Honest from a “sell (d-)” rating to a “sell (d)” rating in a report on Tuesday, August 11th. Freedom Capital upgraded shares of Honest from a “hold” rating to a “strong-buy” rating in a report on Thursday, August 6th. Northland Securities set a $5.50 target price on shares of Honest in a report on Thursday, August 6th. Finally, Morgan Stanley lifted their price target on shares of Honest from $3.40 to $5.70 and gave the stock an “equal weight” rating in a research note on Wednesday, August 12th. One investment analyst has rated the stock with a Strong Buy rating, two have given a Buy rating, four have given a Hold rating and two have given a Sell rating to the company. According to data from MarketBeat.com, the stock currently has an average rating of “Hold” and a consensus price target of $4.84.

Institutional Trading of Honest

Large investors have recently made changes to their positions in the company. UBS Group AG increased its position in Honest by 77.3% during the fourth quarter. UBS Group AG now owns 1,014,939 shares of the company’s stock worth $2,619,000 after buying an additional 442,542 shares during the period. Green Alpha Advisors LLC acquired a new stake in shares of Honest in the second quarter valued at approximately $1,092,000. Quantbot Technologies LP acquired a new stake in shares of Honest in the second quarter valued at approximately $279,000. Wealthfront Advisers LLC grew its position in shares of Honest by 24.0% during the fourth quarter. Wealthfront Advisers LLC now owns 25,177 shares of the company’s stock worth $65,000 after acquiring an additional 4,873 shares during the last quarter. Finally, Allworth Financial LP purchased a new position in shares of Honest during the second quarter worth approximately $26,000. 45.54% of the stock is owned by institutional investors and hedge funds.

Honest Company Profile

The Honest Company, Inc (NASDAQ: HNST) is an American consumer goods firm specializing in eco-friendly and responsibly formulated products for babies, personal care, beauty and home cleaning. The company emphasizes transparency in ingredient sourcing and product safety, positioning itself in the premium segment of mass-market retail and direct-to-consumer channels.

Honest was founded in 2011 by actress Jessica Alba and environmental health advocate Christopher Gavigan with a mission to offer parents household and baby care items free from harsh chemicals and synthetic fragrances.