Elevation Point Wealth Partners LLC Makes New $4.59 Million Investment in Salesforce Inc. $CRM

Elevation Point Wealth Partners LLC purchased a new position in Salesforce Inc. (NYSE:CRM) in the second quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor purchased 29,278 shares of the CRM provider’s stock, valued at approximately $4,594,000.

Other institutional investors and hedge funds have also recently modified their holdings of the company. Vanguard Group Inc. boosted its holdings in Salesforce by 0.3% in the 4th quarter. Vanguard Group Inc. now owns 89,843,166 shares of the CRM provider’s stock worth $23,800,353,000 after buying an additional 270,913 shares during the period. BlackRock Inc. purchased a new position in shares of Salesforce in the second quarter valued at about $11,396,844,000. State Street Corp boosted its stake in shares of Salesforce by 1.3% in the fourth quarter. State Street Corp now owns 50,080,230 shares of the CRM provider’s stock worth $13,286,909,000 after acquiring an additional 659,573 shares during the period. J. Stern & Co. LLP boosted its stake in shares of Salesforce by 24,056.7% in the fourth quarter. J. Stern & Co. LLP now owns 47,385,511 shares of the CRM provider’s stock worth $12,552,896,000 after acquiring an additional 47,189,352 shares during the period. Finally, Capital International Investors grew its position in shares of Salesforce by 13.3% during the fourth quarter. Capital International Investors now owns 22,721,010 shares of the CRM provider’s stock worth $6,019,199,000 after purchasing an additional 2,669,891 shares in the last quarter. 80.43% of the stock is currently owned by institutional investors.

Salesforce Price Performance

Shares of Salesforce stock opened at $209.20 on Friday. The stock has a 50 day moving average of $174.33 and a 200 day moving average of $181.56. Salesforce Inc. has a 12 month low of $146.32 and a 12 month high of $269.11. The firm has a market cap of $171.33 billion, a PE ratio of 24.21, a PEG ratio of 1.13 and a beta of 1.16. The company has a current ratio of 0.79, a quick ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last released its quarterly earnings data on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $3.13 by $0.75. The business had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The company’s revenue was up 13.3% compared to the same quarter last year. During the same quarter in the previous year, the company posted $2.58 EPS. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, research analysts expect that Salesforce Inc. will post 10.27 EPS for the current fiscal year.

Salesforce Dividend Announcement

The firm also recently declared a quarterly dividend, which was paid on Thursday, July 2nd. Investors of record on Thursday, June 11th were given a $0.44 dividend. This represents a $1.76 annualized dividend and a yield of 0.8%. The ex-dividend date was Thursday, June 11th. Salesforce’s payout ratio is currently 20.37%.

Salesforce News Summary

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Favorable earnings setup: Oppenheimer and other analysts see potential upside from Salesforce’s upcoming results, while market expectations point to a possible post-earnings move toward the stock’s highest level since January. Salesforce Faces Favorable Second-Quarter Setup With Upside Potential How Much Salesforce Stock Is Expected to Move After Earnings
• Positive Sentiment: Analyst support: Guggenheim reaffirmed a Buy rating with a $228 price target, while Cantor Fitzgerald maintained an Overweight rating and set a $250 target. The calls reflect confidence that Salesforce can capture demand for next-generation AI-powered, “agentic” enterprise workflows. Cantor Fitzgerald Salesforce Analyst Comment
• Positive Sentiment: Growth and capital returns: Zacks characterizes Salesforce as a strong growth stock, while a report highlights a record $27 billion quarterly share repurchase program. Buybacks could support earnings per share and signal that management views the shares as undervalued. Why Salesforce Is a Strong Growth Stock Salesforce Record Stock Buybacks
• Neutral Sentiment: Results are the next catalyst: Analysts are focused on revenue, EPS, and operating metrics for the quarter ended July 2026. Salesforce previously reported $11.13 billion of quarterly revenue, up 13.3% year over year, and EPS of $3.88, above consensus. Salesforce Q2 Earnings Estimates
• Neutral Sentiment: AI platform positioning: Coverage comparing Salesforce with ServiceNow suggests investors are rotating toward enterprise application software as AI investment broadens beyond hardware. Salesforce’s Headless 360 strategy and the Agiloft integration on AgentExchange offer additional evidence of ecosystem expansion. Salesforce Versus ServiceNow
• Negative Sentiment: Risks remain: The buybacks were funded partly with $25 billion of new debt, increasing leverage and interest obligations. Separate commentary questions whether Salesforce could become a value trap if growth slows or AI monetization disappoints. Salesforce Value Trap Analysis

Analyst Upgrades and Downgrades

A number of research analysts recently commented on the company. Wall Street Zen cut Salesforce from a “buy” rating to a “hold” rating in a report on Saturday, August 1st. Morgan Stanley reaffirmed an “equal weight” rating and set a $185.00 price objective (down from $287.00) on shares of Salesforce in a report on Tuesday, July 21st. Citigroup lifted their price objective on shares of Salesforce from $187.00 to $204.00 and gave the company a “neutral” rating in a research report on Tuesday. Scotiabank downgraded shares of Salesforce from a “sector outperform” rating to a “sector perform” rating in a report on Thursday, June 18th. Finally, JPMorgan Chase & Co. assumed coverage on shares of Salesforce in a research report on Thursday, August 13th. They set an “overweight” rating and a $250.00 target price for the company. Two research analysts have rated the stock with a Strong Buy rating, twenty-four have given a Buy rating, eighteen have assigned a Hold rating and three have given a Sell rating to the company’s stock. According to MarketBeat, Salesforce presently has an average rating of “Moderate Buy” and an average price target of $249.87.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.