Union Heritage Capital LLC decreased its holdings in Apple Inc. (NASDAQ:AAPL – Free Report) by 32.8% during the first quarter, HoldingsChannel.com reports. The firm owned 46,888 shares of the iPhone maker’s stock after selling 22,850 shares during the quarter. Apple makes up about 4.4% of Union Heritage Capital LLC’s holdings, making the stock its 3rd biggest holding. Union Heritage Capital LLC’s holdings in Apple were worth $11,900,000 at the end of the most recent quarter.
Several other institutional investors and hedge funds have also made changes to their positions in the business. FinArc Investments Inc. purchased a new stake in shares of Apple during the 1st quarter worth $2,319,000. TrueWealth Financial Partners purchased a new stake in shares of Apple during the first quarter valued at about $3,847,000. Norris Financial Group LLC purchased a new stake in shares of Apple during the first quarter valued at about $8,028,000. Western Wealth Management LLC boosted its holdings in shares of Apple by 32.5% in the 1st quarter. Western Wealth Management LLC now owns 348,678 shares of the iPhone maker’s stock valued at $88,491,000 after buying an additional 85,584 shares in the last quarter. Finally, McIlrath & Eck LLC grew its position in shares of Apple by 10.1% in the 1st quarter. McIlrath & Eck LLC now owns 58,866 shares of the iPhone maker’s stock worth $14,939,000 after buying an additional 5,378 shares during the last quarter. 67.73% of the stock is currently owned by institutional investors.
Insider Buying and Selling
In other news, insider Ben Borders sold 116 shares of Apple stock in a transaction that occurred on Tuesday, June 16th. The shares were sold at an average price of $295.14, for a total transaction of $34,236.24. Following the completion of the transaction, the insider directly owned 38,713 shares of the company’s stock, valued at $11,425,754.82. The trade was a 0.30% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, SVP Jennifer Newstead sold 1,439 shares of the business’s stock in a transaction on Tuesday, August 11th. The shares were sold at an average price of $307.75, for a total transaction of $442,852.25. Following the completion of the transaction, the senior vice president owned 40,107 shares of the company’s stock, valued at approximately $12,342,929.25. This represents a 3.46% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders own 0.06% of the company’s stock.
Apple Stock Up 0.2%
Apple (NASDAQ:AAPL – Get Free Report) last posted its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company had revenue of $109.42 billion during the quarter, compared to the consensus estimate of $109.04 billion. During the same period in the previous year, the firm posted $1.57 earnings per share. The firm’s quarterly revenue was up 16.4% on a year-over-year basis. As a group, equities research analysts anticipate that Apple Inc. will post 8.76 EPS for the current year.
Apple Dividend Announcement
The business also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were issued a dividend of $0.27 per share. This represents a $1.08 annualized dividend and a yield of 0.4%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s dividend payout ratio (DPR) is 12.39%.
Wall Street Analysts Forecast Growth
Several equities research analysts have weighed in on the stock. DA Davidson restated a “neutral” rating and issued a $270.00 target price on shares of Apple in a research note on Friday, July 31st. Needham & Company LLC reaffirmed a “hold” rating on shares of Apple in a research report on Friday, July 31st. Wedbush reissued an “outperform” rating and issued a $400.00 price target on shares of Apple in a report on Friday, June 5th. JPMorgan Chase & Co. dropped their price target on Apple from $345.00 to $340.00 and set an “overweight” rating on the stock in a research note on Friday, July 31st. Finally, Jefferies Financial Group cut shares of Apple from a “buy” rating to an “underperform” rating and lowered their target price for the stock from $285.56 to $263.66 in a research note on Monday. One analyst has rated the stock with a Strong Buy rating, twenty have assigned a Buy rating, ten have issued a Hold rating and four have assigned a Sell rating to the company’s stock. According to MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $328.60.
Read Our Latest Research Report on AAPL
Key Stories Impacting Apple
Here are the key news stories impacting Apple this week:
- Positive Sentiment: Apple is reportedly training a China-specific large language model with Alibaba’s support. The initiative could bring Apple Intelligence to Chinese users, improve Apple’s competitive position against Huawei and reduce reliance on third-party AI models in a key market. Apple trains China-specific AI model
- Positive Sentiment: Apple opened an advanced manufacturing center in Houston that will support AI-server production, Mac mini assembly and workforce training. The facility reinforces Apple’s U.S. investment plans and may improve supply-chain resilience and relations with policymakers. Apple opens Houston manufacturing facility
- Positive Sentiment: Apple reportedly received about $2.2 billion in tariff refunds. The cash recovery could offset some trade-related expenses and support near-term earnings and cash flow. Apple tariff refund report
- Positive Sentiment: Apple is discussing usage-based content agreements with publishers to improve the upgraded Siri’s access to current information. A stronger Siri could help narrow Apple’s perceived AI gap and support future services growth. Apple publisher talks for Siri
- Neutral Sentiment: Apple proposed a 15% commission on purchases made through external links in iOS apps amid its continuing legal dispute with Epic. The proposal could preserve some App Store revenue, but the final regulatory and legal outcome remains uncertain. Apple proposes external purchase commission
- Neutral Sentiment: Apple’s valuation remains demanding, with a market capitalization near $4.5 trillion and a forward earnings outlook that leaves the stock sensitive to execution. An insider sale by SVP Jennifer Newstead was disclosed, though such transactions do not necessarily indicate a change in corporate fundamentals. Apple insider sale
- Negative Sentiment: Jefferies downgraded Apple, citing concerns about the canceled or delayed all-glass iPhone concept, limited near-term AI momentum and rising memory-chip costs. Higher component prices could pressure margins and make it harder for Apple to justify its premium valuation. Jefferies Apple downgrade and iPhone concerns
- Negative Sentiment: Google’s Pixel 11 is placing Gemini more deeply into the smartphone experience, raising the competitive stakes for Apple ahead of the iPhone 18 launch and Siri’s broader overhaul.
Apple Profile
Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
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