Don Rigler Sells 150 Shares of AppFolio (NASDAQ:APPF) Stock

AppFolio, Inc. (NASDAQ:APPF) insider Don Rigler sold 150 shares of the business’s stock in a transaction that occurred on Monday, August 10th. The stock was sold at an average price of $195.87, for a total value of $29,380.50. Following the sale, the insider owned 4,132 shares of the company’s stock, valued at $809,334.84. The trade was a 3.50% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Don Rigler also recently made the following trade(s):

• On Friday, June 12th, Don Rigler sold 150 shares of AppFolio stock. The shares were sold at an average price of $159.56, for a total transaction of $23,934.00.

AppFolio Stock Down 3.1%

APPF traded down $6.25 during trading on Wednesday, reaching $196.77. The company’s stock had a trading volume of 665,842 shares, compared to its average volume of 397,303. The company has a market cap of $6.97 billion, a price-to-earnings ratio of 44.92 and a beta of 0.78. The firm has a fifty day simple moving average of $170.67 and a two-hundred day simple moving average of $170.78. AppFolio, Inc. has a 1 year low of $142.56 and a 1 year high of $288.73.

AppFolio (NASDAQ:APPF) last posted its quarterly earnings results on Thursday, July 23rd. The software maker reported $1.71 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.69 by $0.02. AppFolio had a return on equity of 32.42% and a net margin of 15.13%.The business had revenue of $281.12 million during the quarter, compared to analyst estimates of $277.35 million. During the same period in the prior year, the business earned $1.38 earnings per share. The business’s revenue was up 19.3% compared to the same quarter last year. As a group, equities analysts forecast that AppFolio, Inc. will post 5.16 EPS for the current fiscal year.

Institutional Trading of AppFolio

Institutional investors and hedge funds have recently bought and sold shares of the stock. EverSource Wealth Advisors LLC lifted its position in AppFolio by 101.8% in the fourth quarter. EverSource Wealth Advisors LLC now owns 111 shares of the software maker’s stock valued at $26,000 after buying an additional 56 shares during the last quarter. Optiver Holding B.V. raised its stake in shares of AppFolio by 827.8% in the 1st quarter. Optiver Holding B.V. now owns 167 shares of the software maker’s stock valued at $26,000 after acquiring an additional 149 shares during the period. Northwestern Mutual Wealth Management Co. lifted its holdings in shares of AppFolio by 48.8% in the 3rd quarter. Northwestern Mutual Wealth Management Co. now owns 192 shares of the software maker’s stock worth $53,000 after acquiring an additional 63 shares during the last quarter. Advisory Services Network LLC purchased a new position in shares of AppFolio during the 3rd quarter worth approximately $55,000. Finally, Employees Retirement System of Texas purchased a new position in shares of AppFolio during the 3rd quarter worth approximately $58,000. 85.19% of the stock is currently owned by hedge funds and other institutional investors.

Key Stories Impacting AppFolio

Here are the key news stories impacting AppFolio this week:

• Positive Sentiment: AppFolio’s latest quarterly results were modestly ahead of expectations, with earnings per share of $1.71 versus the $1.69 consensus estimate and revenue of $281.12 million versus $277.35 million. Revenue increased 19.3% year over year, supporting the company’s growth narrative.
• Positive Sentiment: Analysts remain broadly constructive, with a consensus “Buy” rating and an average price target of $243.50, above recent trading levels. Benchmark raised its price objective to $226, while DA Davidson set a $225 target.
• Neutral Sentiment: Major shareholder Maurice J. Duca sold several blocks totaling 15,900 shares on August 10–11 for approximately $3.57 million. The transactions were executed under a pre-arranged Rule 10b5-1 plan, which reduces their significance as a discretionary bearish signal. SEC filing on Maurice Duca’s AppFolio share sales
• Neutral Sentiment: General Counsel Evan Pickering sold 463 shares, while insider Don Rigler sold 150 shares. These sales were also made under Rule 10b5-1 plans and were specifically intended to cover tax-withholding obligations tied to vested equity awards. SEC filing on AppFolio insider sales
• Negative Sentiment: The scale and number of recent insider disposals may weigh on sentiment, particularly because Duca reduced several reported holdings by roughly 6.7% to 25.5%. Investors may interpret repeated selling as a near-term supply or confidence concern, despite the pre-arranged plans.
• Negative Sentiment: Wall Street Zen downgraded APPF from “Buy” to “Hold,” and Piper Sandler previously cut its target to $210, highlighting valuation and execution concerns. AppFolio trades at a relatively high forward earnings multiple, leaving the stock sensitive to changes in growth expectations.

Analysts Set New Price Targets

APPF has been the topic of several analyst reports. Piper Sandler reduced their price target on AppFolio from $245.00 to $210.00 and set an “overweight” rating on the stock in a report on Friday, April 24th. Wall Street Zen cut shares of AppFolio from a “buy” rating to a “hold” rating in a research report on Sunday, July 26th. Benchmark lifted their target price on shares of AppFolio from $222.00 to $226.00 and gave the stock a “buy” rating in a research note on Friday, April 24th. UBS Group set a $210.00 price target on shares of AppFolio in a research note on Friday, April 24th. Finally, Guggenheim started coverage on shares of AppFolio in a report on Wednesday, July 22nd. They set a “buy” rating and a $232.00 price target for the company. Two analysts have rated the stock with a Strong Buy rating, nine have assigned a Buy rating and one has given a Hold rating to the company’s stock. According to MarketBeat.com, the stock has a consensus rating of “Buy” and an average price target of $243.50.

AppFolio Company Profile

AppFolio, Inc is a Santa Barbara–based provider of cloud-based software solutions for the property management and legal industries. Founded in 2006 by former software executives, the company went public on the NASDAQ under the symbol APPF in 2015. Its original offering, AppFolio Property Manager, automates accounting, marketing, leasing, and maintenance functions for residential, commercial, student housing, and community association managers.

In 2019, AppFolio expanded its portfolio with the acquisition of MyCase, a web-based legal practice management platform for small to mid-size law firms.