Norris Financial Group LLC Makes New Investment in SoFi Technologies, Inc. $SOFI

Norris Financial Group LLC acquired a new stake in shares of SoFi Technologies, Inc. (NASDAQ:SOFI) in the 1st quarter, according to the company in its most recent filing with the SEC. The institutional investor acquired 52,143 shares of the company’s stock, valued at approximately $828,000.

A number of other institutional investors have also recently made changes to their positions in the business. Capital Advisors Wealth Management LLC raised its stake in SoFi Technologies by 0.4% in the fourth quarter. Capital Advisors Wealth Management LLC now owns 109,483 shares of the company’s stock valued at $2,866,000 after buying an additional 401 shares during the last quarter. First Horizon Corp grew its stake in shares of SoFi Technologies by 14.9% during the fourth quarter. First Horizon Corp now owns 3,116 shares of the company’s stock worth $82,000 after acquiring an additional 405 shares during the last quarter. Cigna Investments Inc. New grew its stake in shares of SoFi Technologies by 3.8% during the fourth quarter. Cigna Investments Inc. New now owns 11,440 shares of the company’s stock worth $299,000 after acquiring an additional 416 shares during the last quarter. Wealthspan Partners LLC increased its holdings in shares of SoFi Technologies by 2.4% during the fourth quarter. Wealthspan Partners LLC now owns 18,901 shares of the company’s stock valued at $495,000 after acquiring an additional 450 shares in the last quarter. Finally, ORG Partners LLC increased its holdings in shares of SoFi Technologies by 31.6% during the fourth quarter. ORG Partners LLC now owns 1,892 shares of the company’s stock valued at $50,000 after acquiring an additional 454 shares in the last quarter. Institutional investors and hedge funds own 38.43% of the company’s stock.

SoFi Technologies News Summary

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: Strong Q2 results and higher revenue outlook. SoFi reported quarterly adjusted EPS of $0.12 versus the $0.11 consensus, while revenue reached approximately $1.21 billion, up more than 40% year over year. Membership grew 35% to 15.8 million, and loan originations hit a record $14.8 billion. Management raised its 2026 revenue outlook to $4.8 billion-$4.9 billion, above analyst expectations. SoFi lifts 2026 revenue forecast
• Positive Sentiment: AI and cross-selling could strengthen the financial ecosystem. SoFi is expanding AI-powered financial coaching and wants the technology to help customers take financial actions, not merely answer questions. Existing members generated 51% of new products during the quarter, supporting the company’s strategy of increasing products per customer and lifetime value. SoFi expects big win from AI-powered financial coaching
• Neutral Sentiment: Technical and options activity point to a possible continued rebound. Coverage highlighted a bounce from technical support and elevated call-option buying, but these signals are speculative and do not change SoFi’s underlying earnings outlook. SoFi bounces off support
• Negative Sentiment: Profit guidance was unchanged despite higher credit losses. Net charge-offs increased to $204.5 million from $160.3 million a year earlier. SoFi is reinvesting incremental revenue into growth, keeping full-year EPS guidance at $0.60 and raising concerns about margins, execution and future loan quality. SoFi outlook and net charge-offs
• Negative Sentiment: Analyst target cuts remain an overhang. Morgan Stanley lowered its target to $15 and assigned an Underweight rating, while Wells Fargo cut its target to $17 and kept Equal Weight. An executive’s pre-arranged sale of 10,954 shares adds a minor sentiment risk. SoFi insider sale

Analyst Ratings Changes

SOFI has been the subject of a number of recent analyst reports. Argus began coverage on shares of SoFi Technologies in a research note on Wednesday, April 15th. They issued a “hold” rating for the company. Citigroup cut their price target on shares of SoFi Technologies from $37.00 to $30.00 and set a “buy” rating on the stock in a research note on Monday, May 4th. Keefe, Bruyette & Woods decreased their price target on shares of SoFi Technologies from $20.00 to $17.00 and set an “underperform” rating for the company in a report on Thursday, April 9th. Needham & Company LLC lowered their price objective on shares of SoFi Technologies from $25.00 to $24.00 and set a “buy” rating for the company in a research note on Thursday. Finally, Wells Fargo & Company dropped their price objective on shares of SoFi Technologies from $18.00 to $17.00 and set an “equal weight” rating on the stock in a report on Thursday. Seven analysts have rated the stock with a Buy rating, eleven have assigned a Hold rating and three have given a Sell rating to the company’s stock. Based on data from MarketBeat, the company has an average rating of “Hold” and a consensus price target of $22.67.

SoFi Technologies Trading Up 8.0%

Shares of NASDAQ:SOFI opened at $16.47 on Friday. The company has a quick ratio of 0.13, a current ratio of 0.75 and a debt-to-equity ratio of 0.17. SoFi Technologies, Inc. has a 52-week low of $14.88 and a 52-week high of $32.73. The stock has a market cap of $21.13 billion, a price-to-earnings ratio of 34.31 and a beta of 2.14. The business has a 50-day moving average price of $17.27 and a 200-day moving average price of $18.44.

SoFi Technologies (NASDAQ:SOFI) last issued its earnings results on Wednesday, July 29th. The company reported $0.12 EPS for the quarter, beating analysts’ consensus estimates of $0.11 by $0.01. SoFi Technologies had a return on equity of 6.39% and a net margin of 14.78%.The firm had revenue of $1.21 billion for the quarter, compared to analyst estimates of $1.11 billion. During the same quarter in the prior year, the firm earned $0.08 earnings per share. SoFi Technologies’s revenue for the quarter was up 42.5% on a year-over-year basis. SoFi Technologies has set its FY 2026 guidance at 0.600-0.600 EPS. Equities analysts predict that SoFi Technologies, Inc. will post 0.59 EPS for the current year.

Insider Buying and Selling at SoFi Technologies

In other news, CTO Jeremy Rishel sold 102,123 shares of the company’s stock in a transaction on Wednesday, June 17th. The shares were sold at an average price of $17.78, for a total value of $1,815,746.94. Following the sale, the chief technology officer directly owned 895,089 shares of the company’s stock, valued at $15,914,682.42. This represents a 10.24% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, EVP Kelli Keough sold 10,954 shares of the stock in a transaction on Monday, July 20th. The stock was sold at an average price of $17.19, for a total transaction of $188,299.26. Following the completion of the sale, the executive vice president owned 367,728 shares in the company, valued at $6,321,244.32. The trade was a 2.89% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders sold 135,256 shares of company stock worth $2,370,822. Company insiders own 2.50% of the company’s stock.

SoFi Technologies Profile

SoFi Technologies, Inc (NASDAQ: SOFI) is a diversified financial services company that provides consumer-focused lending, banking, investing and financial technology products. The company’s core offerings include student loan refinancing and private student loans, personal loans, mortgage lending, and credit card products. In addition to credit and lending, SoFi operates consumer-facing deposit and cash management accounts, an investing and trading platform, and an insurance marketplace through partner relationships, all designed to serve individuals seeking an integrated digital financial experience.

SoFi has grown beyond direct-to-consumer lending by building technology and infrastructure capabilities.