Zeta Global (NYSE:ZETA) Shares Gap Up – Still a Buy?

Shares of Zeta Global Holdings Corp. (NYSE:ZETA) gapped up before the market opened on Tuesday . The stock had previously closed at $18.47, but opened at $19.52. Zeta Global shares last traded at $19.8480, with a volume of 4,448,091 shares traded.

Analyst Upgrades and Downgrades

Several equities analysts have commented on ZETA shares. Wall Street Zen upgraded Zeta Global from a “hold” rating to a “buy” rating in a research report on Saturday. Weiss Ratings reiterated a “sell (d-)” rating on shares of Zeta Global in a report on Monday, April 20th. Royal Bank Of Canada boosted their target price on shares of Zeta Global from $27.00 to $29.00 and gave the stock an “outperform” rating in a report on Friday, May 1st. KeyCorp upgraded shares of Zeta Global from a “sector weight” rating to an “overweight” rating and set a $22.00 price target for the company in a research report on Tuesday, April 28th. Finally, B. Riley Financial reiterated a “buy” rating on shares of Zeta Global in a report on Friday, May 1st. Ten equities research analysts have rated the stock with a Buy rating, three have issued a Hold rating and one has given a Sell rating to the company’s stock. According to MarketBeat, the stock presently has an average rating of “Moderate Buy” and a consensus target price of $27.83.

Zeta Global Price Performance

The firm has a market cap of $4.90 billion, a price-to-earnings ratio of -179.46, a P/E/G ratio of 2.94 and a beta of 1.34. The business’s 50-day simple moving average is $18.85 and its two-hundred day simple moving average is $18.56. The company has a current ratio of 2.07, a quick ratio of 2.07 and a debt-to-equity ratio of 0.22.

Insider Buying and Selling at Zeta Global

In related news, Director Jeanine Silberblatt sold 7,500 shares of Zeta Global stock in a transaction on Friday, June 12th. The shares were sold at an average price of $19.89, for a total transaction of $149,175.00. Following the completion of the transaction, the director owned 50,350 shares of the company’s stock, valued at $1,001,461.50. This trade represents a 12.96% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. 10.74% of the stock is currently owned by company insiders.

Institutional Inflows and Outflows

Several hedge funds have recently made changes to their positions in ZETA. Vanguard Group Inc. boosted its position in shares of Zeta Global by 6.1% during the 4th quarter. Vanguard Group Inc. now owns 23,051,314 shares of the company’s stock valued at $469,094,000 after purchasing an additional 1,325,717 shares in the last quarter. Contour Asset Management LLC lifted its stake in Zeta Global by 26.3% in the fourth quarter. Contour Asset Management LLC now owns 11,162,626 shares of the company’s stock valued at $227,159,000 after buying an additional 2,327,907 shares during the period. Disciplined Growth Investors Inc. MN bought a new position in shares of Zeta Global during the 3rd quarter worth approximately $121,502,000. Goldman Sachs Group Inc. boosted its holdings in shares of Zeta Global by 13.7% during the 4th quarter. Goldman Sachs Group Inc. now owns 5,582,446 shares of the company’s stock worth $113,603,000 after buying an additional 673,145 shares in the last quarter. Finally, Capital World Investors grew its position in shares of Zeta Global by 0.7% during the 4th quarter. Capital World Investors now owns 5,013,776 shares of the company’s stock worth $102,030,000 after buying an additional 33,923 shares during the period. 87.75% of the stock is owned by institutional investors.

Zeta Global Company Profile

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.