Lifestyle Asset Management Inc. raised its holdings in Netflix, Inc. (NASDAQ:NFLX – Free Report) by 1,046.7% in the 4th quarter, HoldingsChannel reports. The fund owned 18,990 shares of the Internet television network’s stock after acquiring an additional 17,334 shares during the period. Lifestyle Asset Management Inc.’s holdings in Netflix were worth $1,781,000 at the end of the most recent quarter.
Several other institutional investors and hedge funds have also recently added to or reduced their stakes in NFLX. Brighton Jones LLC increased its position in Netflix by 5.0% in the 4th quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network’s stock valued at $4,804,000 after acquiring an additional 257 shares during the period. Revolve Wealth Partners LLC increased its position in shares of Netflix by 16.4% during the fourth quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network’s stock worth $912,000 after buying an additional 144 shares during the period. Sivia Capital Partners LLC increased its position in shares of Netflix by 21.2% during the second quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network’s stock worth $1,883,000 after buying an additional 246 shares during the period. Strategic Investment Advisors MI increased its position in shares of Netflix by 18.9% during the second quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network’s stock worth $1,036,000 after buying an additional 123 shares during the period. Finally, Schnieders Capital Management LLC. increased its position in shares of Netflix by 12.1% during the second quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network’s stock worth $2,832,000 after buying an additional 228 shares during the period. 80.93% of the stock is currently owned by institutional investors and hedge funds.
Wall Street Analyst Weigh In
Several research firms have recently weighed in on NFLX. Erste Group Bank cut shares of Netflix from a “buy” rating to a “hold” rating in a research report on Monday, April 27th. President Capital increased their price objective on shares of Netflix from $133.00 to $134.00 and gave the stock a “buy” rating in a research report on Tuesday, March 31st. KeyCorp reiterated an “overweight” rating and set a $115.00 price objective (up from $108.00) on shares of Netflix in a research report on Tuesday, April 14th. Citigroup began coverage on shares of Netflix in a research report on Thursday, April 16th. They set a “market perform” rating for the company. Finally, TD Cowen reiterated a “buy” rating on shares of Netflix in a research report on Thursday, May 14th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating and sixteen have issued a Hold rating to the company’s stock. According to MarketBeat, the stock presently has an average rating of “Moderate Buy” and a consensus target price of $114.82.
Insider Buying and Selling at Netflix
In related news, Director Reed Hastings sold 420,550 shares of the stock in a transaction on Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total transaction of $40,158,319.50. Following the transaction, the director directly owned 3,940 shares of the company’s stock, valued at $376,230.60. This represents a 99.07% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Theodore A. Sarandos sold 27,312 shares of the stock in a transaction on Tuesday, May 5th. The stock was sold at an average price of $87.97, for a total transaction of $2,402,636.64. Following the transaction, the chief executive officer directly owned 284,804 shares in the company, valued at approximately $25,054,207.88. This represents a 8.75% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold 1,313,029 shares of company stock valued at $120,315,776 over the last 90 days. Insiders own 1.24% of the company’s stock.
Key Netflix News
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Netflix shares rose after Canada reversed a proposed rule that would have forced U.S. streaming services to contribute 15% of Canadian revenue to local content, removing a potential cost headwind. Netflix Stock Rises After Eight-Day Losing Streak. What’s Fueling the Move.
- Positive Sentiment: Netflix is rolling out new generative-AI recommendation tools and testing voice-based search, which could improve user engagement and make content discovery easier. Netflix Bets On AI Tools As Stock Trades Below Analyst Targets
- Positive Sentiment: Bernstein said Netflix’s core business remains strong, suggesting the recent pullback may be more about sentiment than fundamentals. Don’t Ignore This, Bernstein Analyst Says Netflix’s (NFLX) Core Engine Remains Strong
- Positive Sentiment: FIFA will launch a World Cup game on Netflix Games next week, adding another content/gaming tie-in that could support the platform’s ecosystem. FIFA unveils Netflix World Cup game timed for 2026 tournament kickoff
- Neutral Sentiment: Analysts and media reports continue to debate whether Netflix’s recent weakness is a buying opportunity or a sign of slowing momentum, with no clear consensus shift today. Netflix investors are getting squeamish as Amazon makes inroads in the battle for streaming dominance
- Neutral Sentiment: Reed Hastings’ sale of 386,700 shares was disclosed as part of a pre-arranged 10b5-1 plan, so it may add to headline pressure but is not necessarily a bearish operating signal. Insider Selling: Netflix (NASDAQ:NFLX) Director Sells 386,700 Shares of Stock
- Negative Sentiment: Investor concern remains elevated because NFLX has been in a prolonged losing streak, with multiple reports highlighting weaker price momentum and worries about competition from Amazon and others. Netflix Stock Is on Track for Its Longest Losing Streak Since 2022
Netflix Stock Up 0.0%
Shares of NASDAQ NFLX opened at $81.56 on Friday. The firm has a market cap of $343.43 billion, a PE ratio of 26.34, a P/E/G ratio of 1.04 and a beta of 1.50. Netflix, Inc. has a 12-month low of $75.01 and a 12-month high of $134.12. The company’s fifty day simple moving average is $92.41 and its 200 day simple moving average is $92.43. The company has a quick ratio of 1.41, a current ratio of 1.41 and a debt-to-equity ratio of 0.43.
Netflix (NASDAQ:NFLX – Get Free Report) last issued its earnings results on Thursday, April 16th. The Internet television network reported $1.23 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.76 by $0.47. The business had revenue of $12.25 billion for the quarter, compared to analyst estimates of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. Netflix’s revenue was up 16.2% on a year-over-year basis. During the same period in the prior year, the firm earned $6.61 earnings per share. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. As a group, sell-side analysts forecast that Netflix, Inc. will post 3.6 earnings per share for the current fiscal year.
Netflix Company Profile
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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