Guggenheim Reiterates “Buy” Rating for Netflix (NASDAQ:NFLX)

Netflix (NASDAQ:NFLX)‘s stock had its “buy” rating reissued by investment analysts at Guggenheim in a research note issued to investors on Friday,Benzinga reports. They presently have a $120.00 price target on the Internet television network’s stock. Guggenheim’s target price indicates a potential upside of 38.03% from the company’s current price.

Several other research firms also recently commented on NFLX. New Street Research increased their price objective on Netflix from $96.00 to $102.00 in a research note on Friday, April 17th. Wells Fargo & Company started coverage on shares of Netflix in a research report on Monday, March 9th. They issued an “equal weight” rating and a $105.00 target price for the company. UBS Group set a $104.00 price target on shares of Netflix in a research note on Tuesday, January 27th. Rosenblatt Securities dropped their price objective on shares of Netflix from $96.00 to $95.00 and set a “neutral” rating for the company in a research note on Friday, April 17th. Finally, Seaport Research Partners increased their price objective on shares of Netflix from $115.00 to $119.00 and gave the company a “buy” rating in a report on Friday, April 17th. Two research analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating and sixteen have issued a Hold rating to the company. Based on data from MarketBeat, the company presently has a consensus rating of “Moderate Buy” and a consensus target price of $114.82.

Netflix Trading Down 0.7%

Shares of Netflix stock opened at $86.94 on Friday. The company has a current ratio of 1.41, a quick ratio of 1.41 and a debt-to-equity ratio of 0.43. Netflix has a twelve month low of $75.01 and a twelve month high of $134.12. The firm has a market capitalization of $366.09 billion, a PE ratio of 28.08, a P/E/G ratio of 1.11 and a beta of 1.55. The firm’s 50-day moving average price is $94.98 and its 200 day moving average price is $94.94.

Netflix (NASDAQ:NFLX) last announced its earnings results on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating analysts’ consensus estimates of $0.76 by $0.47. The business had revenue of $12.25 billion during the quarter, compared to analysts’ expectations of $12.17 billion. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The business’s revenue was up 16.2% compared to the same quarter last year. During the same quarter in the prior year, the firm earned $6.61 earnings per share. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, sell-side analysts predict that Netflix will post 3.6 EPS for the current fiscal year.

Insider Buying and Selling at Netflix

In other news, Director Reed Hastings sold 407,550 shares of Netflix stock in a transaction that occurred on Friday, May 1st. The shares were sold at an average price of $93.13, for a total transaction of $37,955,131.50. Following the sale, the director owned 3,940 shares of the company’s stock, valued at approximately $366,932.20. The trade was a 99.04% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider David A. Hyman sold 5,722 shares of the stock in a transaction that occurred on Tuesday, May 5th. The stock was sold at an average price of $88.08, for a total value of $503,993.76. Following the completion of the transaction, the insider owned 316,100 shares of the company’s stock, valued at $27,842,088. The trade was a 1.78% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Over the last three months, insiders have sold 1,422,769 shares of company stock worth $135,144,073. Insiders own 1.37% of the company’s stock.

Institutional Trading of Netflix

Several institutional investors and hedge funds have recently bought and sold shares of NFLX. Vanguard Group Inc. raised its stake in shares of Netflix by 912.5% in the 4th quarter. Vanguard Group Inc. now owns 390,014,981 shares of the Internet television network’s stock valued at $36,567,805,000 after acquiring an additional 351,493,659 shares during the period. State Street Corp raised its position in Netflix by 927.6% in the fourth quarter. State Street Corp now owns 176,780,995 shares of the Internet television network’s stock valued at $16,574,986,000 after purchasing an additional 159,578,053 shares during the period. Geode Capital Management LLC lifted its stake in Netflix by 892.0% during the fourth quarter. Geode Capital Management LLC now owns 99,598,678 shares of the Internet television network’s stock worth $9,305,336,000 after purchasing an additional 89,558,684 shares in the last quarter. Capital World Investors lifted its stake in Netflix by 859.1% during the fourth quarter. Capital World Investors now owns 89,341,444 shares of the Internet television network’s stock worth $8,376,656,000 after purchasing an additional 80,025,890 shares in the last quarter. Finally, Morgan Stanley boosted its position in shares of Netflix by 903.0% during the fourth quarter. Morgan Stanley now owns 85,349,973 shares of the Internet television network’s stock worth $8,002,414,000 after buying an additional 76,840,318 shares during the period. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Key Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Sanford C. Bernstein reaffirmed a Buy rating on Netflix, adding to a string of constructive analyst calls that also highlighted the company’s expanding ad tier, strong engagement, and improving monetization prospects. Netflix (NASDAQ:NFLX) Receives “Buy” Rating from Sanford C. Bernstein
• Positive Sentiment: Netflix and the NFL extended their partnership through the 2029-30 season, with Netflix adding more games to its live-sports lineup. That supports the bull case that NFLX can keep growing viewership, ad inventory, and subscription value through premium live events. Netflix, NFL extend current deal through 2029-30 season – NBC Sports
• Positive Sentiment: JPMorgan and other firms reiterated positive views after Netflix’s upfront presentation, citing its reach, content strategy, and ad-tech progress. Several pieces also pointed to Netflix’s move toward becoming “Global TV,” which could support longer-term revenue growth. Netflix Gains Speed in Race for Global TV Dominance; NFLX Stock Drops
• Positive Sentiment: Netflix announced more fan-driven entertainment tie-ins, including a global concert tour for KPop Demon Hunters and other live-event expansions. These moves reinforce the company’s ability to turn hit content into additional monetization opportunities. Netflix Announces ‘KPop Demon Hunters’ Is Going On Tour

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.