Harley-Davidson (NYSE:HOG) Price Target Raised to $26.00 at Citigroup

Harley-Davidson (NYSE:HOG) had its price objective increased by investment analysts at Citigroup from $23.00 to $26.00 in a note issued to investors on Thursday,Benzinga reports. The firm presently has a “neutral” rating on the stock. Citigroup’s price objective suggests a potential upside of 10.01% from the company’s previous close.

Several other analysts have also recently weighed in on the company. Robert W. Baird set a $28.00 price objective on Harley-Davidson in a research report on Wednesday. Wall Street Zen cut Harley-Davidson from a “hold” rating to a “sell” rating in a research note on Saturday, March 7th. Wells Fargo & Company lifted their price target on Harley-Davidson from $15.00 to $19.00 and gave the company an “underweight” rating in a research report on Wednesday. Weiss Ratings cut Harley-Davidson from a “hold (c-)” rating to a “sell (d+)” rating in a research note on Monday, March 2nd. Finally, UBS Group decreased their price objective on Harley-Davidson from $27.00 to $19.00 and set a “neutral” rating for the company in a report on Wednesday, March 4th. One analyst has rated the stock with a Strong Buy rating, two have issued a Buy rating, five have issued a Hold rating and three have issued a Sell rating to the stock. Based on data from MarketBeat.com, the stock has an average rating of “Hold” and an average target price of $23.11.

Harley-Davidson Trading Down 0.9%

Shares of NYSE:HOG traded down $0.21 on Thursday, hitting $23.64. The company had a trading volume of 3,303,146 shares, compared to its average volume of 3,571,635. The firm’s 50-day simple moving average is $20.56 and its two-hundred day simple moving average is $21.82. The firm has a market capitalization of $2.58 billion, a price-to-earnings ratio of 13.43 and a beta of 1.27. The company has a quick ratio of 1.83, a current ratio of 1.91 and a debt-to-equity ratio of 0.37. Harley-Davidson has a 1 year low of $17.09 and a 1 year high of $31.25.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings results on Tuesday, May 5th. The company reported $0.22 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.34 by ($0.12). Harley-Davidson had a net margin of 5.68% and a return on equity of 7.03%. The company had revenue of $1.17 billion for the quarter, compared to analysts’ expectations of $1.01 billion. During the same quarter in the prior year, the firm earned $1.07 EPS. Harley-Davidson’s quarterly revenue was down 11.7% compared to the same quarter last year. Equities analysts anticipate that Harley-Davidson will post 0.6 earnings per share for the current fiscal year.

Insider Buying and Selling at Harley-Davidson

In related news, Director Rafeh Masood purchased 2,775 shares of Harley-Davidson stock in a transaction dated Friday, February 27th. The stock was purchased at an average cost of $18.00 per share, for a total transaction of $49,950.00. Following the completion of the acquisition, the director directly owned 7,480 shares of the company’s stock, valued at $134,640. The trade was a 58.98% increase in their ownership of the stock. The acquisition was disclosed in a filing with the SEC, which can be accessed through this hyperlink. Also, Director James D. Farley, Jr. sold 6,454 shares of Harley-Davidson stock in a transaction dated Wednesday, February 25th. The stock was sold at an average price of $18.71, for a total value of $120,754.34. Following the completion of the transaction, the director directly owned 16,205 shares of the company’s stock, valued at approximately $303,195.55. This represents a 28.48% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders own 0.97% of the company’s stock.

Institutional Trading of Harley-Davidson

Institutional investors and hedge funds have recently bought and sold shares of the company. EverSource Wealth Advisors LLC grew its holdings in shares of Harley-Davidson by 139.0% during the third quarter. EverSource Wealth Advisors LLC now owns 944 shares of the company’s stock valued at $26,000 after buying an additional 549 shares during the last quarter. Pinnacle Holdings LLC purchased a new position in Harley-Davidson in the 4th quarter worth approximately $30,000. Fifth Third Bancorp lifted its position in Harley-Davidson by 48.9% in the 4th quarter. Fifth Third Bancorp now owns 1,764 shares of the company’s stock valued at $36,000 after acquiring an additional 579 shares in the last quarter. Geneos Wealth Management Inc. lifted its position in Harley-Davidson by 153.8% in the 1st quarter. Geneos Wealth Management Inc. now owns 2,109 shares of the company’s stock valued at $53,000 after acquiring an additional 1,278 shares in the last quarter. Finally, Bessemer Group Inc. boosted its stake in Harley-Davidson by 1,758.9% during the 1st quarter. Bessemer Group Inc. now owns 2,937 shares of the company’s stock valued at $59,000 after purchasing an additional 2,779 shares during the last quarter. 85.10% of the stock is currently owned by institutional investors.

About Harley-Davidson

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.