Northern Financial Advisors Inc boosted its position in shares of Apple Inc. (NASDAQ:AAPL – Free Report) by 38.6% in the third quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The fund owned 25,968 shares of the iPhone maker’s stock after acquiring an additional 7,229 shares during the period. Apple accounts for 3.5% of Northern Financial Advisors Inc’s holdings, making the stock its 4th biggest position. Northern Financial Advisors Inc’s holdings in Apple were worth $6,612,000 at the end of the most recent quarter.
Several other institutional investors and hedge funds have also bought and sold shares of the company. Financial Futures Ltd Liability Co. boosted its stake in Apple by 13.2% in the 2nd quarter. Financial Futures Ltd Liability Co. now owns 3,552 shares of the iPhone maker’s stock worth $729,000 after purchasing an additional 415 shares in the last quarter. Monarch Capital Management Inc. increased its stake in Apple by 4.6% during the 2nd quarter. Monarch Capital Management Inc. now owns 66,967 shares of the iPhone maker’s stock valued at $13,740,000 after purchasing an additional 2,920 shares in the last quarter. Riverwater Partners LLC increased its stake in Apple by 17.9% during the 2nd quarter. Riverwater Partners LLC now owns 5,404 shares of the iPhone maker’s stock valued at $1,109,000 after purchasing an additional 819 shares in the last quarter. Highland Capital Management LLC raised its holdings in shares of Apple by 2.2% in the third quarter. Highland Capital Management LLC now owns 397,834 shares of the iPhone maker’s stock worth $101,301,000 after buying an additional 8,446 shares during the last quarter. Finally, Citizens Financial Group Inc. RI raised its holdings in shares of Apple by 48.4% in the third quarter. Citizens Financial Group Inc. RI now owns 1,426,605 shares of the iPhone maker’s stock worth $363,256,000 after buying an additional 465,393 shares during the last quarter. 67.73% of the stock is owned by hedge funds and other institutional investors.
Apple Trading Down 1.1%
NASDAQ AAPL opened at $257.46 on Friday. Apple Inc. has a 1 year low of $169.21 and a 1 year high of $288.62. The company has a debt-to-equity ratio of 0.87, a current ratio of 0.97 and a quick ratio of 0.94. The company has a market capitalization of $3.78 trillion, a PE ratio of 32.55, a P/E/G ratio of 2.30 and a beta of 1.10. The company has a fifty day moving average of $263.56 and a 200 day moving average of $260.46.
Apple Announces Dividend
The business also recently announced a quarterly dividend, which was paid on Thursday, February 12th. Investors of record on Monday, February 9th were issued a dividend of $0.26 per share. This represents a $1.04 annualized dividend and a yield of 0.4%. The ex-dividend date of this dividend was Monday, February 9th. Apple’s dividend payout ratio (DPR) is 13.15%.
Analyst Upgrades and Downgrades
A number of equities research analysts have recently weighed in on the stock. Morgan Stanley reissued an “overweight” rating and set a $315.00 price objective (up from $305.00) on shares of Apple in a report on Wednesday, December 17th. Sanford C. Bernstein restated an “outperform” rating on shares of Apple in a research note on Wednesday. KGI Securities raised Apple to an “outperform” rating and set a $306.00 price target for the company in a research report on Friday, January 30th. DA Davidson reissued a “neutral” rating and issued a $270.00 price objective on shares of Apple in a report on Friday, January 30th. Finally, Stifel Nicolaus set a $330.00 price objective on Apple in a research note on Monday, March 2nd. One analyst has rated the stock with a Strong Buy rating, twenty-two have given a Buy rating, twelve have assigned a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat, Apple currently has an average rating of “Moderate Buy” and a consensus target price of $297.58.
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Key Apple News
Here are the key news stories impacting Apple this week:
- Positive Sentiment: Wedbush raised its street-high price target to $350, arguing Apple’s AI-capable Macs and refreshed product cycle could unlock ~33% upside — a clear bullish signal for investors. Wedbush $350 target
- Positive Sentiment: Analysts and commentators highlight Apple’s AI approach (hardware + Google Gemini partnership) as a profitability-focused alternative to the capex-heavy AI race — narrative supports margins and services monetization. AAPL Not Running AI Race Paying Off? iPhone & Google Gemini Add Tech Muscle
- Positive Sentiment: Apple’s exclusive U.S. Formula 1 streaming deal for Apple TV expands services revenue and engagement — a structural positive for recurring revenue and ecosystem stickiness. Formula 1 and Apple’s big gamble
- Positive Sentiment: The MacBook Neo ($599) and entry-level iPhone broaden addressable market (students and price-sensitive buyers), which could modestly increase unit volumes and services attach over time. Apple Slashes Entry Price With MacBook Neo
- Neutral Sentiment: Smaller analyst moves: Rosenblatt nudged its PT slightly and Barclays revised targets in recent notes — these are incremental but keep the debate active on upside scope. Rosenblatt/Benzinga note
- Neutral Sentiment: Apple remains a staple in dividend-growth ETFs (e.g., DGRO), reinforcing long-term passive demand even amid short-term volatility. DGRO / Market context
- Negative Sentiment: Some outlets reported an immediate share pullback after the budget-product announcements (concerns about margin dilution and the market’s rotation away from expensive Big Tech/AI spenders). That knee-jerk selling contributed to intraday weakness. Apple stock slid after MacBook Neo
- Negative Sentiment: Wider market pressure on AI-capex-heavy names and headlines about “Big Tech” valuation compression mean Apple can be caught up in sector moves even as company-specific fundamentals remain strong. Big Tech valuation rotation
- Neutral Sentiment: Short-interest data in some feeds showed a spike but the reports contain inconsistent values (0 shares / NaN) — treat that as likely reporting noise rather than evidence of a large coordinated short. (No reliable source link available in the feed.)
Apple Company Profile
Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
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