Traeger (NYSE:COOK) Given New $0.75 Price Target at Piper Sandler

Traeger (NYSE:COOK) had its target price reduced by Piper Sandler from $1.50 to $0.75 in a report published on Friday morning,Benzinga reports. They currently have a neutral rating on the stock.

Other analysts have also recently issued research reports about the stock. Zacks Research upgraded shares of Traeger from a “strong sell” rating to a “hold” rating in a research note on Tuesday, February 3rd. Wall Street Zen upgraded shares of Traeger from a “sell” rating to a “hold” rating in a research report on Saturday, November 8th. Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Traeger in a report on Monday, December 29th. Finally, Telsey Advisory Group reduced their price target on shares of Traeger from $1.50 to $1.00 and set a “market perform” rating for the company in a research report on Friday. One equities research analyst has rated the stock with a Buy rating, five have given a Hold rating and one has given a Sell rating to the company. According to MarketBeat, Traeger currently has a consensus rating of “Hold” and a consensus price target of $1.16.

Traeger Price Performance

COOK stock traded down $0.16 on Friday, reaching $0.62. 1,078,284 shares of the company’s stock were exchanged, compared to its average volume of 282,550. The stock has a fifty day moving average of $0.96 and a 200-day moving average of $1.04. The firm has a market cap of $84.37 million, a PE ratio of -0.71 and a beta of 1.41. The company has a quick ratio of 1.39, a current ratio of 2.96 and a debt-to-equity ratio of 2.15. Traeger has a twelve month low of $0.61 and a twelve month high of $2.21.

Traeger (NYSE:COOK) last released its earnings results on Thursday, March 5th. The company reported $0.01 EPS for the quarter, missing analysts’ consensus estimates of $0.02 by ($0.01). The business had revenue of $145.36 million during the quarter, compared to analyst estimates of $135.05 million. Traeger had a negative net margin of 20.59% and a negative return on equity of 11.09%. As a group, equities analysts predict that Traeger will post -0.12 EPS for the current fiscal year.

Institutional Investors Weigh In On Traeger

Institutional investors and hedge funds have recently made changes to their positions in the business. Bank of America Corp DE grew its stake in Traeger by 36.6% in the 4th quarter. Bank of America Corp DE now owns 33,314 shares of the company’s stock valued at $80,000 after acquiring an additional 8,933 shares during the last quarter. Diversify Wealth Management LLC raised its position in Traeger by 9.8% during the third quarter. Diversify Wealth Management LLC now owns 125,755 shares of the company’s stock worth $153,000 after acquiring an additional 11,194 shares during the last quarter. Williams & Novak LLC lifted its holdings in shares of Traeger by 16.9% in the fourth quarter. Williams & Novak LLC now owns 95,000 shares of the company’s stock valued at $103,000 after purchasing an additional 13,700 shares in the last quarter. Empowered Funds LLC grew its position in shares of Traeger by 9.3% in the first quarter. Empowered Funds LLC now owns 167,696 shares of the company’s stock valued at $282,000 after purchasing an additional 14,271 shares during the last quarter. Finally, Blair William & Co. IL grew its position in shares of Traeger by 19.9% in the fourth quarter. Blair William & Co. IL now owns 92,680 shares of the company’s stock valued at $100,000 after purchasing an additional 15,400 shares during the last quarter. 46.84% of the stock is currently owned by hedge funds and other institutional investors.

Key Stories Impacting Traeger

Here are the key news stories impacting Traeger this week:

• Positive Sentiment: Q4 revenue beat — Traeger reported Q4 revenue of $145.4M vs. analyst estimates ~ $135M, showing underlying top?line resilience. Company Press Release
• Positive Sentiment: Adjusted EBITDA improved slightly to $19.4M (from $18.4M), suggesting some operating leverage despite revenue pressures. Earnings Release
• Neutral Sentiment: Canaccord lowered its price target from $3.00 to $2.00 but kept a “buy” rating — still implying substantial upside from current levels, which could support upside if execution improves. Benzinga
• Neutral Sentiment: B. Riley reaffirmed a “neutral” rating and cut its PT to $0.80; Telsey cut its PT to $1.00 (market perform); Piper Sandler lowered its PT to $0.75 — consensus analyst targets are now clustered below earlier levels. Benzinga Finviz
• Negative Sentiment: Guidance cut — Traeger withdrew previous expectations and issued much lower Q1 2026 and FY2026 revenue guidance: Q1 revenue guided to ~$92–97M vs. consensus ~$136M; FY revenue guided to $465–485M vs. consensus ~$534M. This guidance shortfall is the primary driver of downward pressure. Guidance/Press Release
• Negative Sentiment: Earnings miss and wider loss — Q4 EPS of $0.01 missed consensus $0.02, and net loss widened to $17.2M (vs. $7.0M prior year), highlighting profitability and margin concerns. MarketBeat / Transcript
• Negative Sentiment: Balance sheet and valuation risk — elevated leverage (debt/equity ~2.15), cash?flow sensitivity to weaker revenue, and a stock trading near its 52?week low increase downside risk if sales softness persists. Market Data

About Traeger

Traeger, trading on the NYSE under the ticker COOK, is a designer, manufacturer and marketer of wood pellet grills and outdoor cooking appliances. The company’s core product lineup features a range of hardwood-pellet grills that combine wood-fired flavor with digital temperature control. Beyond grills, Traeger offers a suite of accessories—such as grill covers, smoking woods, meat probes and recipe rubs—as well as outdoor kitchen solutions designed to serve both consumer and light-commercial segments.

Founded in 1985 by Joe Traeger, the brand pioneered the wood-pellet grilling category.