Taco Bell Starts Delivery Service Test at 200 Locations

Taco Bell does not want customers to leave their couches the next time they have a craving for their chalupa.

The Tex-Mex fast food company said it would start testing its delivery service Wednesday at 200 of its restaurants in Los Angeles and Orange County, San Francisco and Dallas.

Customers close to the test outlets can order through the DoorDash delivery service.

After punching the order in on the tech company website or app, DoorDash will send the order on to Taco Bell, pass by the location nearest the customer and drive it to their office or home.

The app will notify customers of Taco Bell when the driver from DoorDash is getting close to their office or home.

There is not any minimum order, but a flat fee of $3.99 is always added and customers are encouraged to give the driver a tip.

Officials from Taco Bell declined to give any details on how much DoorDash was being compensated in this deal.

During a limited period of testing at some stores in Orange County, San Jose, Palo Alto and Dallas, orders took approximately 38 minutes from the moment ordered until they arrived at the door of the customer, said a VP with Taco Bell.

The announcement by Taco Bell comes following a number of other giants of fast food entering the world of home delivery. Burger King started testing a delivery services in a number of cities back in 2012. This past May McDonalds started testing a delivery service in New York City with Postmates mobile app.

Starbucks announced earlier in 2015 that it would start testing a new delivery service during the second six months of 2015 using Postmates in Seattle as well as one in New York City. Panera recently started testing its delivery service in Louisville, Kentucky.

Taco Bell has a core audience of young males and has thrived in suburban markets, with close to 70% of its sales being generated through its drive thru said company officials.

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