Critical Comparison: Livexlive Media (NASDAQ:LIVX) versus Meritage Hospitality Group (NASDAQ:MHGU)

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Livexlive Media (NASDAQ:LIVX) and Meritage Hospitality Group (OTCMKTS:MHGU) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, profitability, risk, institutional ownership, earnings, dividends and analyst recommendations.

Valuation & Earnings

This table compares Livexlive Media and Meritage Hospitality Group’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Livexlive Media $33.70 million 3.64 -$37.76 million ($0.72) -2.96
Meritage Hospitality Group $435.30 million 0.24 $13.01 million N/A N/A

Meritage Hospitality Group has higher revenue and earnings than Livexlive Media.

Profitability

This table compares Livexlive Media and Meritage Hospitality Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Livexlive Media -105.60% -297.90% -63.35%
Meritage Hospitality Group 2.94% 20.71% 2.99%

Insider and Institutional Ownership

20.6% of Livexlive Media shares are owned by institutional investors. 36.7% of Livexlive Media shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Analyst Recommendations

This is a summary of current ratings and target prices for Livexlive Media and Meritage Hospitality Group, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Livexlive Media 0 1 3 0 2.75
Meritage Hospitality Group 0 0 0 0 N/A

Livexlive Media presently has a consensus target price of $6.13, suggesting a potential upside of 186.21%. Given Livexlive Media’s higher probable upside, equities analysts clearly believe Livexlive Media is more favorable than Meritage Hospitality Group.

Volatility & Risk

Livexlive Media has a beta of 1.51, meaning that its share price is 51% more volatile than the S&P 500. Comparatively, Meritage Hospitality Group has a beta of 0.39, meaning that its share price is 61% less volatile than the S&P 500.

Summary

Livexlive Media beats Meritage Hospitality Group on 6 of the 11 factors compared between the two stocks.

Livexlive Media Company Profile

LiveXLive Media, Inc. engages in the acquisition, distribution, and monetization of live music, Internet radio, and music-related streaming and video content. The company operates LiveXLive, a live music streaming platform, as well as Slacker Radio, a streaming music service; and produces original music-related content. It also produces, edits, curates, and streams live music events through broadband transmission over the Internet and or satellite networks to its users; provides digital Internet radio and music services to users online and through original equipment manufacturers on a white label basis; and offers ancillary products and services, such as regulatory and post-implementation support services. The company was formerly known as Loton, Corp. and changed its name to LiveXLive Media, Inc. in August 2017. LiveXLive Media, Inc. was founded in 2009 and is headquartered in West Hollywood, California.

Meritage Hospitality Group Company Profile

Meritage Hospitality Group Inc. operates quick-service and casual dining restaurants. The company operates restaurants under the Wendy's, Twisted Rooster, Crooked Goose, Freighters Eatery & Taproom, and Wheelhouse Kitchen & Cocktails brand names. As of November 13, 2018, it operated 314 restaurants in Arkansas, Connecticut, Florida, Georgia, Indiana, Massachusetts, Michigan, Missouri, Mississippi, North Carolina, South Carolina, Ohio, Oklahoma, Tennessee, Texas, and Virginia. The company was formerly known as Thomas Edison Inns, Inc. and changed its name to Meritage Hospitality Group Inc. in May 1996. Meritage Hospitality Group Inc. was incorporated in 1986 and is headquartered in Grand Rapids, Michigan.

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