Vipshop (VIPS) versus Qurate Retail Group (QRTEA) Critical Contrast

Vipshop (NYSE: VIPS) and Qurate Retail Group (NASDAQ:QRTEA) are both large-cap computer and technology companies, but which is the superior stock? We will contrast the two businesses based on the strength of their dividends, valuation, risk, profitability, analyst recommendations, earnings and institutional ownership.

Profitability

This table compares Vipshop and Qurate Retail Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Vipshop 2.67% 25.75% 8.08%
Qurate Retail Group 11.64% 17.97% 6.67%

Valuation and Earnings

This table compares Vipshop and Qurate Retail Group’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Vipshop $11.21 billion 0.90 $282.06 million $0.58 26.38
Qurate Retail Group $10.38 billion 1.01 $2.44 billion $3.25 7.27

Qurate Retail Group has lower revenue, but higher earnings than Vipshop. Qurate Retail Group is trading at a lower price-to-earnings ratio than Vipshop, indicating that it is currently the more affordable of the two stocks.

Analyst Recommendations

This is a summary of recent recommendations for Vipshop and Qurate Retail Group, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop 0 3 9 0 2.75
Qurate Retail Group 1 0 10 0 2.82

Vipshop presently has a consensus price target of $16.88, suggesting a potential upside of 10.35%. Qurate Retail Group has a consensus price target of $32.24, suggesting a potential upside of 36.38%. Given Qurate Retail Group’s stronger consensus rating and higher probable upside, analysts plainly believe Qurate Retail Group is more favorable than Vipshop.

Institutional & Insider Ownership

48.0% of Vipshop shares are held by institutional investors. Comparatively, 88.6% of Qurate Retail Group shares are held by institutional investors. 10.7% of Qurate Retail Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Volatility & Risk

Vipshop has a beta of 2.27, suggesting that its stock price is 127% more volatile than the S&P 500. Comparatively, Qurate Retail Group has a beta of 1.38, suggesting that its stock price is 38% more volatile than the S&P 500.

Summary

Qurate Retail Group beats Vipshop on 9 of the 14 factors compared between the two stocks.

Vipshop Company Profile

Vipshop Holdings Limited, through its subsidiaries, operates as an online discount retailer for various brands in the People's Republic of China. It offers a range of branded products, including women's apparel, such as casual wear, jeans, dresses, outerwear, swimsuits, lingerie, pajamas, and maternity clothes; men's apparel comprising casual and smart-casual T-shirts, polo shirts, jackets, pants, and underwear; women and men shoes for casual and formal occasions; and accessories consisting of belts, fashionable jewelry, watches, and glasses for women and men. The company also provides handbags, such as purses, satchels, duffel bags, and wallets; apparel, gear and accessories, furnishings and decor, toys, and games for boys, girls, infants, and toddlers of all age groups; sports apparel, and sports gear, and footwear for tennis, badminton, soccer, and swimming; and skin care and cosmetic products, including cleansers, lotions, face and body creams, face masks, sunscreen, foundations, lipsticks, eye shadows, and nail polish. In addition, it offers home furnishing products comprising bedding and bath products, home decors, and dining and tabletop items; small household appliances; designer apparel, footwear and accessories; and snacks, health supplements, and occasion-based gifts, such as chocolates, moon-cakes, and tea. Further, the company provides consumer financing, supply chain financing, and wealth management services. The company provides its branded products through its vipshop.com, vip.com, and lefeng.com Websites, as well as through its cellular phone application. Vipshop Holdings Limited was founded in 2008 and is headquartered in Guangzhou, the People's Republic of China.

Qurate Retail Group Company Profile

Qurate Retail Group, Inc. markets and sells various consumer products primarily through live merchandise-focused televised shopping programs, Websites, and mobile applications. The company's Websites offers home, apparel, beauty, accessories, jewelry, and electronics products. It also operates as an online retailer of women's, children's, and men's apparel, and children's merchandise; and home, beauty, and personalized products, as well as retails its products through catalogs, and retail and outlet stores. In addition, the company markets its products under the QVC, HSN, zulily, Frontgate, Ballard Designs, Grandin Road, Garnet Hill, and Improvements brand names. Its programming distributed products to approximately 362 million households in the United States, Germany, Austria, Japan, the United Kingdom, the Republic of Ireland, Italy, and France. The company was formerly known as QVC Group and changed its name to Qurate Retail Group, Inc. in March 2018. Qurate Retail Group, Inc. is based in Englewood, Colorado. Qurate Retail Group, Inc. is a subsidiary of Liberty Interactive Corporation.

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