Head to Head Analysis: Brunswick (BC) & EDF (ECIFY)

Brunswick (NYSE: BC) and EDF (OTCMKTS:ECIFY) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their risk, earnings, analyst recommendations, dividends, valuation, institutional ownership and profitability.

Valuation and Earnings

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This table compares Brunswick and EDF’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Brunswick $4.51 billion 1.14 $146.40 million $3.89 15.04
EDF $78.71 billion 0.50 $3.59 billion $0.25 11.00

EDF has higher revenue and earnings than Brunswick. EDF is trading at a lower price-to-earnings ratio than Brunswick, indicating that it is currently the more affordable of the two stocks.

Insider and Institutional Ownership

93.8% of Brunswick shares are owned by institutional investors. Comparatively, 0.1% of EDF shares are owned by institutional investors. 1.0% of Brunswick shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Profitability

This table compares Brunswick and EDF’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Brunswick 3.09% 22.52% 10.20%
EDF N/A N/A N/A

Volatility & Risk

Brunswick has a beta of 1.82, indicating that its stock price is 82% more volatile than the S&P 500. Comparatively, EDF has a beta of 1.54, indicating that its stock price is 54% more volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for Brunswick and EDF, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brunswick 0 2 13 0 2.87
EDF 0 2 1 0 2.33

Brunswick presently has a consensus price target of $69.07, suggesting a potential upside of 18.04%. Given Brunswick’s stronger consensus rating and higher probable upside, analysts clearly believe Brunswick is more favorable than EDF.

Dividends

Brunswick pays an annual dividend of $0.76 per share and has a dividend yield of 1.3%. EDF pays an annual dividend of $0.30 per share and has a dividend yield of 10.9%. Brunswick pays out 19.5% of its earnings in the form of a dividend. EDF pays out 120.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Brunswick has raised its dividend for 5 consecutive years.

Summary

Brunswick beats EDF on 13 of the 16 factors compared between the two stocks.

Brunswick Company Profile

Brunswick Corporation is a designer, manufacturer and marketer of recreation products. The Company operates through three segments: Marine Engine, Boat and Fitness. The Company’s product includes marine engines, boats, fitness equipment and active recreation products. The Company’s engine-related products include outboard, sterndrive and inboard engines; trolling motors; propellers; engine control systems; and marine parts and accessories. Its boat offerings include: fiberglass pleasure boats; yachts and sport yachts; sport cruisers and sport boats; offshore fishing boats; aluminum and fiberglass fishing boats; pontoon boats; utility boats; deck boats; inflatable boats; and heavy-gauge aluminum boats. Its fitness products include cardiovascular and strength training equipment for both the commercial and consumer markets. It also sells products for active aging, rehabilitation, productive well-being, a complete line of billiards tables and other game room tables and accessories.

EDF Company Profile

Electricité de France S.A., an integrated energy company, engages in the generation, transmission, distribution, supply, and trading of energies in France and internationally. It generates electricity through nuclear, fossil-fire, hydro, photovoltaic, wind, biomass, biogas, and cogeneration plants. The company also manages low and medium-voltage public distribution network; and operates, maintains, and develops high-voltage and very-high-voltage electricity transmission networks. In addition, it is involved in the commodity trading activities; and provision of energy services, including district heating services, thermal energy services, etc. As of February 14, 2017, the company supplied energy and services to approximately 36.7 million customers. It serves small businesses, local authorities, and industrial and residential customers. Electricité de France S.A. was founded in 1946 and is headquartered in Paris, France.

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